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Analytics Revolution (Hardcover)

Bill Franks

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ISBN 10: 111887367X / ISBN 13: 9781118873670
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Hardcover. Lead your organization into the industrial revolution of analytics with The Analytics Revolution The topics of big data and analytics continue to be among the most discussed and pursued in.Shipping may be from multiple locations in the US or from the UK, depending on stock availability. 304 pages. 0.500. Bookseller Inventory # 9781118873670

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Bibliographic Details

Title: Analytics Revolution (Hardcover)

Publication Date: 2014

Binding: Hardcover

Book Condition:New

Edition: 1st.

About this title


Lead your organization into the industrial revolution of analytics with The Analytics Revolution

The topics of big data and analytics continue to be among the most discussed and pursued in the business world today. While a decade ago many people still questioned whether or not data and analytics would help improve their businesses, today virtually no one questions the value that analytics brings to the table. The Analytics Revolution focuses on how this evolution has come to pass and explores the next wave of evolution that is underway. Making analytics operational involves automating and embedding analytics directly into business processes and allowing the analytics to prescribe and make decisions. It is already occurring all around us whether we know it or not.

The Analytics Revolution delves into the requirements for laying a solid technical and organizational foundation that is capable of supporting operational analytics at scale, and covers factors to consider if an organization is to succeed in making analytics operational. Along the way, you'll learn how changes in technology and the business environment have led to the necessity of both incorporating big data into analytic processes and making them operational. The book cuts straight through the considerable marketplace hype and focuses on what is really important. The book includes:

  • An overview of what operational analytics are and what trends lead us to them
  • Tips on structuring technology infrastructure and analytics organizations to succeed
  • A discussion of how to change corporate culture to enable both faster discovery of important new analytics and quicker implementation cycles of what is discovered
  • Guidance on how to justify, implement, and govern operational analytics

The Analytics Revolution gives you everything you need to implement operational analytic processes with big data.

From the Back Cover:

Praise for The Analytics Revolution

"Realizing significant, sustainable benefit from data andanalytics is becoming more of an organizational change managementinitiative than a technology project. In The AnalyticsRevolution, Bill Franks uses his experiences as a practitionerin the trenches and a consultant in the C-suites to help leadersgracefully move their organizations to a game-changing level ofanalytic value."
—Kathy Koontz, Associate Vice President, CustomerInsights and Analytics, Nationwide

"If you are an executive, you need this book. While the standardfare of most books on analytics is—understandably—atechnical 'geek out' session, the enterprise leader must insteadgain view of the full landscape of analytics value, strategy, andprocess, as well as a map of pitfalls and how they're best avoided.The Analytics Revolution brings this landscape into clearview."
—Eric Siegel, founder of Predictive Analytics Worldand author of Predictive Analytics: The Power to Predict WhoWill Click, Buy, Lie, or Die

"This book is a must-have for professionals who want toeffectively use big data to free companies to innovate. Billprecisely captures the most imperative incoming wave of the bigdata revolution, which is operationalizing decision makingprocesses by using data in a massive scale, but not makingdata-driven decisions only at the strategic level. This is greatnews for business!"
—Simon Zhang, Senior Director, Business Analytics,LinkedIn Corp

"Data and analytics don't create value until they change howsomething is done. Operational analytics is that change—on ascalable and repeatable basis—and Franks provides a roadmapfor how to succeed with it."
—Blake Johnson, Consulting Professor, Department ofManagement Science and Engineering, Stanford University

"Organizations are understanding that Big Data and Analytics canprovide a competitive advantage and are clamoring for informationon making this promise a reality. In The AnalyticsRevolution, Bill Franks provides a practical guide for makinganalytics operational and a cornerstone of organizational decisionmaking. Bill's expertise and passion for the topic shines as heexplains this revolution, steps for implementation, and pitfalls toavoid. Business leaders will appreciate Bill's ability to demystifythis important yet misunderstood topic."
—Jack Levis, Senior Director of Process Management,UPS

"I thoroughly enjoyed Bill's latest book. In The AnalyticsRevolution, Bill once again demonstrates his rare ability totake a complex, technical topic, and convey what is truly essentialto every senior business manager. As Bill so effectivelyarticulates, the analytics revolution is underway and promises tofundamentally change how business operates. This is not an ITpractitioner's guide—rather, it is a primer for the seasonedbusiness manager. It cuts through the hype and informs the managerof what he or she must know to operationalize analytics within thecompany's business processes."
—Mark A. Van Sumeren, Senior Vice President, Strategy& Business Development, Owens & Minor, Inc.

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