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Only The Best Will Do!

Herb Goldsmith

1 ratings by Goodreads
ISBN 10: 0982970293 / ISBN 13: 9780982970294
Published by TriMark Press, Inc., 2012
Used Condition: Good
From Better World Books (Mishawaka, IN, U.S.A.)

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Shows some signs of wear, and may have some markings on the inside. Bookseller Inventory # GRP87486800

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Bibliographic Details

Title: Only The Best Will Do!

Publisher: TriMark Press, Inc.

Publication Date: 2012

Book Condition:Good

Edition: 1st.

About this title

Synopsis:

Success is achieved by determination, innovation, motivation, and a bit of luck. In the life of Herb Goldsmith, cofounder of the Members Only brand, the extraordinary circumstances and opportunities that occurred during his lifetime were there to be taken. A true legend in the menswear industry, Herb recounts his many marketing risks that truly impacted the men's industry.

About the Author:

When people describe Herbert Goldsmith as a man with a cause, they mean it. Herb revolutionized the menswear industry with his business partner Ed Wachtel and built their company into the largest manufacturer of men's outerwear. Using celebrities in advertising with the likes of Bing Crosby, Rock Hudson, Danny Kaye, Anthony Geary, The Gatlin Brothers, and Tony Curtis, energized his marketing strategies. In 1978, the company introduced a racing jacket bearing the label MEMBERS ONLY over the breast pocket. This was the birth of an iconic brand.

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