Synopsis
ATTENTION PSYCHIATRISTS, PSYCHOLOGISTS, SOCIAL WORKERS, LICENSED PROFESSIONAL COUNSELORS AND MARRIAGE AND FAMILY THERAPISTS: Do you know that there is a powerful new therapeutic process that will heal your PTSD clients' traumatic memories quickly? And is far less stressful than Prolonged Exposure Therapy? It can also be used effectively with many other clinical issues. It works within the short-term cognitive behavioral therapy model and can be easily learned without requiring certification. With the wars in Iraq and Afghanistan, there has been increased public awareness of Post Traumatic Stress Disorder (PTSD), present both in active duty military men and women as well as in veterans. Returning from combat or deployments in a war zone, many serving in our military have highly traumatic memories from witnessing the really horrible things that happen in war. Althouh psychiatrists and psychotherapists have been treating victims of PTSD for many years--from sexual assault, fires, robberies, car accidents, shootings, natural disasters and other traumas--the surge of people suffering from trauma related to our recent wars has given new impetus to finding innovative ways to treat the symptoms of PTSD. With BRAIN-SWITCH, a single traumatic episode or nightmare can usually be healed in one session. Someone with many different traumas may require many BRAIN-SWITCHES, but therapy is significantly shortened. BRAIN-SWITCH not only works with PTSD--but also with anxiety, depression, phobias, belief changes, self-esteem problems, rejection, abandonment and numerous other clinical issues that ciients present when seeking psychotherapy. This book describes the BRAIN-SWITCH process in detail and then describes numerous case examples (including both trauma and non-trauma applications). Written by two highly experienced clinical psychologists (and developed by one of them!), BRAIN-SWITCH tells you everything you need to know to begin using this dramatically effective process that is revolutionizing psychotherapy.
About the Author
Judi Craig, Ph.D. is a Clinical Psychologist, Executive and Business Coach, and Master Practitioner in Neurolinguistic Programming. Her clinical practice involves working with adults, children, teens and couples for over 30 years. She also coaches executives, business owners, and professionals on enhancing leadership, improving "people skills", facilitating powerful communication, increasing business/sales and taking charge of their careers. She has been interviewed on over 100 radio stations and appeared on national television (Larry King Live, The Today Show, CBS News, NBC News, Geraldo and more). She has five nationally published books (most recently WOMEN ATTORNEYS SPEAK OUT!). As a keynote speaker, she has addressed audiences as diverse as executives of CBS Television to the rescue and service workers of the Oklahoma City bombing, and currently gives presentations and workshops both on clinical topics as well as a variety of coaching-related business topics. She received her B.A. from Southern Methodist University and her M.S. and Ph.D. from the University of Wisconsin. She is a graduate of both Coach University and Corporate Coach University and holds the Master Certified Coach Credential. Jonathan Rice, Ph.D. is a Clinical Psychologist and Master Trainer in Neurolinguistic Programming who has been in private practice since 1981 (California, New Mexico, and Texas). Prior to entering private practice, he served as Director of Children's Day Treatment for the Merced County Mental Health Services (CA) and Director of Monterrey County Youth and Family Services (CA). In the 70's and 80's, he studied extensively with Victor Frankel, Sidney Jouard, Harold Greenwald, Everet Shostrum, Virginia Satir, Milton Erickson, John Grinder and Leslie Cameron. From 1981-1991, he taught advanced therapeutic techniques throughout the United States, Canada, and Denmark. From 1991-2000, he was a Partner and Clinical Director of the Institute of NLP and Hypnosis in Austin, TX. In 2003, Dr. Rice devised the first of a series of techniques using direct intervention with the client's brain functioning and thinking patterns known as BRAIN-SWITCH, now developed into a highly successful system of brain researched techniques for clinical interventions. He received his Ph.D. in Clinical and Counseling Psychology at the United States International University (originated by Carl Rogers, Ph.D., the first "Humanistic Psychology" program in the United States).
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