Brand Portfolio Strategy: Creating Relevance, Differentiation, Energy, Leverage, and Clarity [BRAND PORTFOLIO STRATEGY] [Hardcover]

Aaker, David A.'(Author)

Published by Free Press
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B008N3CZ54 Used good or better, we ship best copy available! Book Only. Expedited shipping is 2-6 business days after shipment, standard is 4-14 business days after shipment. Used items do not include access codes, cd's or other accessories, regardless of what is stated in item title. If you need to guarantee that these items are included, please purchase a brand new copy. Bookseller Inventory #

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Title: Brand Portfolio Strategy: Creating Relevance...
Publisher: Free Press


Book Condition: Good

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David A. Aaker
ISBN 10: 0743249380 ISBN 13: 9780743249386
New Hardcover Quantity Available: 1
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Book Description 2004. Hardcover. Book Condition: New. 161mm x 31mm x 236mm. Hardcover. In this long-awaited book from the world's premier brand expert and author of the seminal work "Building Strong Brands, " David Aaker shows managers how to cons.Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability. 348 pages. 0.531. Bookseller Inventory # 9780743249386

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