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The Broker's Edge: How to Sell Securities in Any Market

Drozdeck, Steven R.; Gretz, Karl F.

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ISBN 10: 0133110443 / ISBN 13: 9780133110449
Published by E Rutherford, New Jersey, U.S.A.: Prentice Hall Pr, 1995
Condition: Good Hardcover
From Friends of the Hudson Public Library Ltd (Hudson, WI, U.S.A.)

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352 pages are clean and unmarked. Slight water damage visible on lower part of first few pages, as well as back inside Dust jacket. Pages in first half of book are slightly warped from water damage. Octavo - 9 1/2" x 6" - Signed and inscribed by the author on front end paper. Bookseller Inventory # ABE-10447712579

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Bibliographic Details

Title: The Broker's Edge: How to Sell Securities in...

Publisher: E Rutherford, New Jersey, U.S.A.: Prentice Hall Pr

Publication Date: 1995

Binding: Hardcover

Book Condition:Good

Dust Jacket Condition: Very Good

Signed: Inscribed by Author(s)

About this title


In today's precarious financial climate, it pays to build client relationships that can weather good markets and bad. Consultative selling, an innovative sales approach with an emphasis on gaining a thorough understanding of the client's point of view, should promise brokers greater client loyalty and retention, deeper asset penetration, fewer customer complaints and more referrals.

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