Business Driven Technology, 2nd ed.

Stephen Haag, Paige Baltzan & Amy Phillips

ISBN 10: 0070671095 / ISBN 13: 9780070671096
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Title: Business Driven Technology, 2nd ed.
Binding: Softcover
Book Condition: New.

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Book Description McGraw Hill Education, 2009. Softcover. Book Condition: New. 2nd edition. Business Driven Technology is state of the art in its discussions, presents concepts in an easy-to-understand format, and allows students to be active participants in learning. The dynamic nature of information technology requires all students, more specifically business students, to be aware of both current and emerging technologies. The text engage students with numerous case studies, exercises, projects, and questions that enforce concepts, Business Driven Technology creates a unique learning experience for both faculty and students Part One: Achieving Business Success Through Information Technology 1. Business Driven Technology 2. Identifying Competitive Advantages 3. Strategic Initiatives for Implementing Competitive Advantages 4. Measuring the Success of Strategic Initiatives 5. Organizational Structures That Support Strategic Initiatives Part Two: Managing Information for Business Initiatives 6. Valuing Organizational Information 7. Storing Organizational Information-Databases 8. Accessing Organizational Information-Data Warehouse Part Three: Enhancing Business Decisions 9. Enabling the Organization-Decision Making 10. Extending the Organization-Supply Chain Management 11. Building a Customer-centric Organization-Customer Relationship Management 12. Integrating the Organization from End to End-Enterprise Resource Planning Part Four: Creating Collaborative Partnerships in Business 13. Creating Innovative Organizations 14. E-Business 15. Creating Collaborative Partnerships 16. Integrating Wireless Technology in Business Part Five: Transforming Organizations 17. Building Software to Support an Agile Organization 18. Outsourcing in the 21st Century 19. Developing a 21st Century Organization BUSINESS PLUG-INS TECHNOLOGY PLUG-INS Printed Pages: 652. Bookseller Inventory # 19797

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Book Description McGraw Hill Education, 2009. Softcover. Book Condition: New. 2nd edition. Business Driven Technology is state of the art in its discussions, presents concepts in an easy-to-understand format, and allows students to be active participants in learning. The dynamic nature of information technology requires all students, more specifically business students, to be aware of both current and emerging technologies. The text engage students with numerous case studies, exercises, projects, and questions that enforce concepts, Business Driven Technology creates a unique learning experience for both faculty and students Part One: Achieving Business Success Through Information Technology 1. Business Driven Technology 2. Identifying Competitive Advantages 3. Strategic Initiatives for Implementing Competitive Advantages 4. Measuring the Success of Strategic Initiatives 5. Organizational Structures That Support Strategic Initiatives Part Two: Managing Information for Business Initiatives 6. Valuing Organizational Information 7. Storing Organizational Information-Databases 8. Accessing Organizational Information-Data Warehouse Part Three: Enhancing Business Decisions 9. Enabling the Organization-Decision Making 10. Extending the Organization-Supply Chain Management 11. Building a Customer-centric Organization-Customer Relationship Management 12. Integrating the Organization from End to End-Enterprise Resource Planning Part Four: Creating Collaborative Partnerships in Business 13. Creating Innovative Organizations 14. E-Business 15. Creating Collaborative Partnerships 16. Integrating Wireless Technology in Business Part Five: Transforming Organizations 17. Building Software to Support an Agile Organization 18. Outsourcing in the 21st Century 19. Developing a 21st Century Organization BUSINESS PLUG-INS TECHNOLOGY PLUG-INS Printed Pages: 652. Bookseller Inventory # 19797

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