Gift Quality Book in Excellent Condition. Bookseller Inventory #
Synopsis: Offers a look at war games run by large consulting firms that keep their brand managers and project leaders competitive in the high-stakes game of planning, marketing, and selling.
From the Back Cover:
"Ben Gilad is the undisputed master of war gaming."
--Jeff Webster, General Manager, Tyson Renewable Energy Division and Senior Vice President, Strategy, Tyson Foods
"Ben Gilad's war-gaming process not only provides participants with better insights into market dynamics and competitive threats but it reveals a company's internal culture and the political `elephants' that are often the biggest obstacles to a successful outcome."
--Stephen N. Heath, former President, Commercial Engine Division, Pratt & Whitney
"Gilad is the guru of war gaming. He can focus your vision and test your assumptions like no one else can."
--Wayne Rosenkrans, Business Strategy Director, External Scientific Affairs, Astra Zeneca Pharmaceuticals
Title: Business War Games: How Large, Small, and ...
Book Condition: New
Book Description Career Press. Book Condition: Good. A copy that has been read, but remains in clean condition. All pages are intact, and the cover is intact (including dust cover, if applicable). The spine may show signs of wear. Pages can include limited notes and highlighting, and the copy can include "From the library of" labels or limited small stickers. Book may have a remainder mark or be a price cutter. Bookseller Inventory # B-01-04-06-0365
Book Description Career Press. Hardcover. Book Condition: Good. Book has a small amount of wear visible on the binding, cover, pages. Bookseller Inventory # G1601630301I3N00
Book Description Book Condition: Good. Cover has some rubbing and edge wear. Access codes, CDs, and other accessories may not be included. All items ship Mon-Fri. Bookseller Inventory # 2Y68H1004HVJ
Book Description Hardback. Book Condition: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Bookseller Inventory # GOR002908170
Book Description Hardcover. Book Condition: Very Good. 1. Bookseller Inventory # K-483-467
Book Description Career Pr Inc, 2008. Hardcover. Book Condition: Used: Good. Bookseller Inventory # SONG1601630301
Book Description Career Press, 2008. Hardcover. Book Condition: Very Good. Great condition with minimal wear, aging, or shelf wear. Bookseller Inventory # P021601630301
Book Description Career Press, 2008. Book Condition: very good. Gently used. Expect delivery in 20 days. Bookseller Inventory # 9781601630308-3
Book Description Career Press, 2008. Hardcover. Book Condition: Like New. Almost new condition. Bookseller Inventory # P011601630301
Book Description Career Press, 2008. Hardcover. Book Condition: New. Never used!. Bookseller Inventory # P111601630301