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Cappiello The Posters of Leonetto Cappiello

Rennert, Jack & Leonetto Cappiello

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ISBN 10: 0966420276 / ISBN 13: 9780966420272
Published by Poster Auctions International Inc, Bx-12, 2004
Condition: Very Good Hardcover
From Apollo Books (Brooklyn, NY, U.S.A.)

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About this Item

Hardcover. 4to. Poster Auctions International Inc. 2004. 336 pgs. DJ in VG shape with light rub to the glossiness of the DJ present. No ownership marks present. Text is clean and free of marks, binding tight and solid, boards clean with no wear present. Photos sent upon request. Bx-12; 13.30 X 10.30 X 1.60 inches; 336 pages. Bookseller Inventory # 37323

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Bibliographic Details

Title: Cappiello The Posters of Leonetto Cappiello

Publisher: Poster Auctions International Inc, Bx-12

Publication Date: 2004

Binding: Hardcover

Book Condition:Very Good

About this title


Leonetto Cappiello is the Father of the Modern Poster. With his penchant for contagious exuberance and intoxicating overstatement, as well as the technique of utilizing strong, flat colors against dark backgrounds, Cappiello shocked, surprised and moved the viewer; he arrested the attention of the passerby with incongruity, and as a result, effectively etched an image into their mind's eye. He created an entirely new advertising vocabulary and his posters can be said to be fantastic - in a completely literal sense.
This is the largest collection of Cappiello's work ever presented - 534 poster illustrations in full-color - as well as the most authoritative. Detailed appraisals and annotations accompany each poster, including an introduction that provides the reader with biographical information and an additional 50 color illustrations that show the many other facets of Cappiello's talent - from book and magazine illustrations, to paintings, maquettes, postcards and, most all, his superb early caricatures.

About the Author:

Jack Rennert is the founder and president of Posters Please, Inc.

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