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Chermayeff &; Geismar Son 50 Yilin Ablem Logo Ve Tasarimlari

Kolektif , Baris Kibris

ISBN 10: 9759123290 / ISBN 13: 9789759123291
Published by Pera Muzesi Yayinlari
Condition: Good Hardcover
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About this Item

9759123290 2007. 185 pages. Text in Turkish. Dust jacket scuffed, bumped and rubbed along the edges. Paper covers clean. Spine and binding sound. Liquid stain to back end paper and fore-edges. Interior otherwise clean. Bookseller Inventory # BBS-2000476

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Bibliographic Details

Title: Chermayeff &; Geismar Son 50 Yilin Ablem ...

Publisher: Pera Muzesi Yayinlari


Book Condition: Good

Dust Jacket Condition: Dust Jacket Included

About this title


20. yuzyilin en buyuk grafik tasarimcilari arasinda sayilan ve ortagi Tom Geismar'la dunyanin belleginde yer etmis sayisiz unlu tasarima imza atan Ivan Chermayeff, ulkemize de bircok kez gelmis, Koc Holding ve bazi Koc kuruluslarinin amblem, logo, kurum kimligi gibi calismalarini gerceklestirirken, urettigi yetkin ve siradisi tasarimlarla bu kuruluslarin -dolayisiyla da Turkiye'nin- adinin dunya tasarim literaturune gecmesini saglamisti. 1957'de kuruldugundan beri, Chermayeff & Geismar grafik tasarimda bir donusume onculuk etti. Ofisi New York'ta bulunan ama bircok ulkedeki, ozellikle Turkiye'deki musterileri icin calisan ikili, unlu markalarin gelistirilmesinden saygin muze sergilerine varincaya dek, kultur etkinlikleri icin hazirladiklari, dus gucunu harekete geciren yuzlerce afisten seckin mimari projeler icin yaratilmis buyuk olcekli sanat yapitlarina varincaya dek cesitli projelerden ve degisik alanlardan olusan genis bir yelpazede isbirligi icinde, multidisipliner bir yaklasim izledi. Butun bu degisik isler suresince, Chermayeff & Geismar'in calismasi -uslup acisindan degil, tasarima yaklasim acisindan- tutarliligini korudu. Tasarimin sorun cozucu bir alan olduguna iliskin Modernist ideali benimseyen ikili, bu ideali mizah, sanatsal yaraticilik ve girisimci bir ruhla insanilestirmeye cabaladi. Considered as one of the most brilliant graphic designers of the 20th century, Ivan Chermayeff has created a number of truly memorable designs with his partner Tom Geismar. Through his unique and exceptional work on the emblem, logo and corporate identity designs of Koc Holding and various other Koc companies, he has made it possible for the names of these institutions, and by extension Turkey, to be acknowledged by the world of design. Since its founding in 1957, Chermayeff & Geismar has pioneered a transformation in the practice of graphic design. Located in New York but working for clients in many countries, especially Turkey, they have pursued a collaborative, multi

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