Stock Image

Competing for Customers and Winning with Value: Breakthrough Strategies for Market Dominance

2 ratings by Goodreads
ISBN 10: 0873896807 / ISBN 13: 9780873896801
New Condition: New
Buy New
List Price: US$ 14.00
Price: US$ 80.57 Convert Currency
Shipping: US$ 3.99 Within U.S.A. Destination, Rates & Speeds
Add to basket

30 Day Return Policy

Offered By

Milwaukee, WI, U.S.A.

4-star rating

AbeBooks Seller Since February 4, 2013

About this Item

Our Ranking is Your Confidence! This is a brand new book! Fast Shipping - Safe and Secure Mailer - Our goal is to deliver a better item than what you are hoping for! If not we will make it right!. Bookseller Inventory # 1XG6FQ000286

Quantity Available: 1

Ask Seller a Question

Bibliographic Details

Title: Competing for Customers and Winning with ...

Book Condition: New

About this title


This book brings together, for the first time, two very powerful concepts: customer value and competitive planning. Together they create a powerful tool that will generate breakthrough strategies for market dominance. The previously fashionable metrics of customer satisfaction have proven to be poor predictors of business performance, whereas the linkages between customer value and performance measures such as market share and profitability have been identified and documented. Value has been shown to be one of the best predictors of market share and customer loyalty available. Developing a system to harness value as a competitive weapon is an essential next step.

Competing with Customers presents a competitive planning template that enables organizations to actually harness their value creation and delivery systems to enhance their market performance. It is a planning system that focuses at the level where the organization makes money: selling products or services to people in specific markets or market segments. Readers will discover a clear blueprint for crafting breakthrough, value-added strategies. For many readers, it will challenge the way they look at their competition, their markets, and their industries. Competition will never look the same.

About the Author:

R. Eric Reidenbach is a Principal of Market Value Solutions, a consulting group in the area of customer value management. He has written over 100 articles and papers for publication in numerous academic and professional venues, and authored or co-authored more than a dozen books. Dr. Reidenbach has consulted with a large number of Fortune 500 and Fortune 100 companies across a wide spectrum of industries. He has a BS from DePauw University, an MBA from the University of Central Florida, and a PhD from Michigan State University. Reginald W. Goeke is also a Principal of Market Value Solutions. He has led international, inter-industry studies on the identification of best practices in customer value management. Dr. Goeke has facilitated the strategic deployment of value-based initiatives across a variety of industries, and serves as a consultant to the Maryland World-Class Manufacturing Consortium, a leading proponent of lean thinking. He has a Bachelor's degree from Lawrence University, and both a Master's and Doctorate from the University of Illinois.

"About this title" may belong to another edition of this title.

Store Description

Sharing is the best surprise When we share our excess with others we¿re often surprised by what we feel, what changes in us, and who we get to know in the process. Sharehouse Goods exists to create that experience for as many people as possible. Sharehouse Goods receives excess stuff from individuals or organizations (our sharers), and then we liquidate that stuff, creating jobs for people in Milwaukee. The process is simple: we receive what people are willing to share, and then we sell it online or at our storefront, creating revenue for the sharers (to keep or to donate), and jobs for people who are struggling to find employment. There¿s a lot of sharing going on, and even more surprises, at Sharehouse Goods.

Visit Seller's Storefront

Terms of Sale:

We guarantee the condition of every book as it's described
on the Abebooks web sites. If you're dissatisfied with your
purchase (Incorrect Book/Not as Described/Damaged) or if the
order hasn't arrived, you're eligible for a refund within 30
days of the estimated delivery date. If you've changed your
mind about a book that you've ordered, please use the Ask
bookseller a question link to contact us and we'll respond
within 2 business days.

Shipping Terms:

Shipping costs are based on books weighing 2.2 LB, or 1 KG. If your book order is heavy or oversized, we may contact you to let you know extra shipping is required.

List this Seller's Books

Payment Methods
accepted by seller

Visa Mastercard American Express