Consumer Culture - Selected Essays

Muratovski, Gjoko

Published by Intellect Ltd
ISBN 10: 1783205466 / ISBN 13: 9781783205462
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Synopsis: We live in a society that defines us by what we consume and how. Every day we make purchasing decisions that express our sense of belonging, our commitments to the environment, and our systems of belief. We often choose to buy things, not necessarily because we need them, but because we believe that these things will help us express who we are—in our own eyes and in the eyes of others. Whether we like it or not, consumerism is the prevalent ideology of our time. Led by Gjoko Muratovski who has long been influential at the intersection of design and business, Consumer Culture is the ideal starting point for an investigation into the social construction of the global economy.

About the Author: Dr. Gjoko Muratovski is director of the Myron E. Ullman, Jr. School of Design at the University of Cincinnati and guest professor at the College of Design & Innovation at Tongji University (China). With over twenty years of global, cross-disciplinary design and branding practice, he has experience that spans from Europe and Asia to Australia and the Americas. Muratovski has been working with a wide range of governmental, not-for-profit, and corporate organizations—including the NASA Johnson Space Center, UN Association of Australia, Greenpeace, Deloitte, Toyota, and the Auckland Council of New Zealand. He is also regularly retained as an advisor on issues ranging from strategic design to brand development strategies by international design firms and advertising agencies.

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Title: Consumer Culture - Selected Essays
Publisher: Intellect Ltd
Book Condition: BRAND NEW

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Book Description Intellect Books, United Kingdom, 2016. Hardback. Condition: New. Language: English . Brand New Book. We live in a society that defines us by what we consume and how. Every day we make purchasing decisions that express our sense of belonging, our commitments to the environment, and our systems of belief. We often choose to buy things, not necessarily because we need them, but because we believe that these things will help us express who we are--in our own eyes and in the eyes of others. Whether we like it or not, consumerism is the prevalent ideology of our time. Led by Gjoko Muratovski who has long been influential at the intersection of design and business, Consumer Culture is the ideal starting point for an investigation into the social construction of the global economy. Seller Inventory # AAH9781783205462

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Book Description Intellect Books, United Kingdom, 2016. Hardback. Condition: New. Language: English . Brand New Book. We live in a society that defines us by what we consume and how. Every day we make purchasing decisions that express our sense of belonging, our commitments to the environment, and our systems of belief. We often choose to buy things, not necessarily because we need them, but because we believe that these things will help us express who we are--in our own eyes and in the eyes of others. Whether we like it or not, consumerism is the prevalent ideology of our time. Led by Gjoko Muratovski who has long been influential at the intersection of design and business, Consumer Culture is the ideal starting point for an investigation into the social construction of the global economy. Seller Inventory # AAH9781783205462

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