Copywriting That Sells High Tech

Janice M. King

Published by WriteSpark Press, 2006
ISBN 10: 0976639602 / ISBN 13: 9780976639602
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Synopsis: Copywriting That Sells High Tech is the definitive guide to writing powerful promotional materials for technology products, services, and companies.

Ideal for both novices and experienced communicators, Copywriting That Sells High Tech provides valuable insights and practical advice on writing clear and compelling promotional materials for technology products and services. The book is full of hundreds of ideas, examples, and techniques for improving the content of print and online materials.

Use this book every day to get valuable ideas for specific materials, to expand your knowledge into new areas, and to find resources for detailed exploration.

From the Author: Copywriting That Sells High Tech is the definitive guide to writing powerful promotional materials for technology products, services, and companies. I wrote this book because it is an everday resource that I needed, but could not find, for my own copywriting work for technology companies.

Use this book every day to get valuable ideas for specific materials, to expand your knowledge into new areas, and to find resources for detailed exploration. You'll see numerous ideas and techniques that can be applied to many marketing communication and public relations documents. You'll also learn from examples drawn from a range of technologies, including computer hardware and software, telecommunications, networking, and electronics.

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Title: Copywriting That Sells High Tech
Publisher: WriteSpark Press
Publication Date: 2006
Binding: Paperback
Book Condition: Used: Good

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