Copywriting: Successful Writing for Design, Advertising, and Marketing

Mark Shaw

Published by Laurence King Publishing, 2009
ISBN 10: 1856695689 / ISBN 13: 9781856695688
Used / Paperback / Quantity Available: 0
Available From More Booksellers
View all  copies of this book

About the Book

We're sorry; this specific copy is no longer available. AbeBooks has millions of books. We've listed similar copies below.

Description:

We ship International with Tracking Number! May not contain Access Codes or Supplements. Buy with confidence, excellent customer service! L. Bookseller Inventory #

About this title:

Book ratings provided by Goodreads:
4.01 avg rating
(163 ratings)

Synopsis: Creating effective copywriting is of vital importance in today's design and communication industries. Well-targeted copy and a strong brand voice are essential if you want to stand out from the competition.

Copywriting shows how to write for all formats and contexts, from catalogs and products to advertising and websites. It explores the challenges of commercial writing, providing the tools to become a confident andversatile copywriter.

Leading industry talents from both the US and UK are interviewed, major campaigns covering all areas of the industry are illustrated in color and examined in depth, and exercises and tips aid in developing writing, editing, and presentation skills.

Revealing the secrets of this rapidly expanding profession, Copywriting provides the skills and techniques that will help you to thrive in the world of creative commercial writing.

About the Author: Mark Shaw has been a copywriter for 20 years, starting out as an advertising agency writer before freelancing for marketing departments. In 1995, he incorporated graphic design into his business, creating Jupiter Design, one of the UK's top 25 design agencies. He now runs copywriting seminars for corporate businesses and design students, is a branding adviser on the Design Council's "Immerse" project, and a business consultant to numerous creative agencies.

"About this title" may belong to another edition of this title.

Bibliographic Details

Title: Copywriting: Successful Writing for Design, ...
Publisher: Laurence King Publishing
Publication Date: 2009
Binding: Paperback
Book Condition: Used: Good

Top Search Results from the AbeBooks Marketplace

1.

Mark Shaw
ISBN 10: 1856695689 ISBN 13: 9781856695688
Used Paperback Quantity Available: 1
Seller:
WorldofBooks
(Goring-By-Sea, WS, United Kingdom)
Rating
[?]

Book Description Paperback. Book Condition: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Bookseller Inventory # GOR003659870

More Information About This Seller | Ask Bookseller a Question

Buy Used
US$ 5.63
Convert Currency

Add to Basket

Shipping: US$ 4.03
From United Kingdom to U.S.A.
Destination, Rates & Speeds

2.

Mark Shaw
Published by Laurence King Publishing
ISBN 10: 1856695689 ISBN 13: 9781856695688
Used Paperback Quantity Available: 1
Seller:
Free Shipping Books
(Toledo, OH, U.S.A.)
Rating
[?]

Book Description Laurence King Publishing. Paperback. Book Condition: GOOD. book was well loved but cared for. Possible ex-library copy with all the usual markings and stickers. Some light textual notes, highlighting and underling. Bookseller Inventory # 2786149728

More Information About This Seller | Ask Bookseller a Question

Buy Used
US$ 9.05
Convert Currency

Add to Basket

Shipping: FREE
Within U.S.A.
Destination, Rates & Speeds

3.

Mark Shaw
Published by King Publishing, Laurence
ISBN 10: 1856695689 ISBN 13: 9781856695688
Used Paperback Quantity Available: 1
Seller:
Blue Cloud Books
(Phoenix, AZ, U.S.A.)
Rating
[?]

Book Description King Publishing, Laurence. Paperback. Book Condition: Good. This book has a light amount of wear to the pages, cover and binding. Bookseller Inventory # G1856695689I3N00

More Information About This Seller | Ask Bookseller a Question

Buy Used
US$ 9.06
Convert Currency

Add to Basket

Shipping: FREE
Within U.S.A.
Destination, Rates & Speeds

4.

Shaw, Mark
Published by Laurence King Publishing 2009-02-18 (2009)
ISBN 10: 1856695689 ISBN 13: 9781856695688
Used Paperback Quantity Available: 1
Seller:
high_country_books
(Silverthorne, CO, U.S.A.)
Rating
[?]

Book Description Laurence King Publishing 2009-02-18, 2009. Paperback. Book Condition: Very Good. 1. 1856695689 Softcover book with very light overall wear to the exterior. The binding is tight. The pages are clean with no markings. Fast shipping!. Bookseller Inventory # Z395072

More Information About This Seller | Ask Bookseller a Question

Buy Used
US$ 4.60
Convert Currency

Add to Basket

Shipping: US$ 4.50
Within U.S.A.
Destination, Rates & Speeds

5.

Mark Shaw
Published by LAURENCE KING PUBLISHING, United Kingdom (2009)
ISBN 10: 1856695689 ISBN 13: 9781856695688
Used Trade Paperback Quantity Available: 1
Seller:
Powell's Books
(Portland, OR, U.S.A.)
Rating
[?]

Book Description LAURENCE KING PUBLISHING, United Kingdom, 2009. Trade Paperback. Book Condition: Good. TRADE PAPERBACK Legendary independent bookstore online since 1994. Reliable customer service and no-hassle return policy. New Arrivals. Book: USED, Good. Bookseller Inventory # 01978185669568806. Bookseller Inventory # 01978185669568806

More Information About This Seller | Ask Bookseller a Question

Buy Used
US$ 16.50
Convert Currency

Add to Basket

Shipping: US$ 4.49
Within U.S.A.
Destination, Rates & Speeds

6.

Mark Shaw
Published by LAURENCE KING PUBLISHING, United Kingdom (2009)
ISBN 10: 1856695689 ISBN 13: 9781856695688
Used Trade Paperback Quantity Available: 1
Seller:
Powell's Books
(Portland, OR, U.S.A.)
Rating
[?]

Book Description LAURENCE KING PUBLISHING, United Kingdom, 2009. Trade Paperback. Book Condition: Good. TRADE PAPERBACK Legendary independent bookstore online since 1994. Reliable customer service and no-hassle return policy. Textbooks>General. Book: USED, Good. Bookseller Inventory # 07978185669568802. Bookseller Inventory # 07978185669568802

More Information About This Seller | Ask Bookseller a Question

Buy Used
US$ 17.50
Convert Currency

Add to Basket

Shipping: US$ 4.49
Within U.S.A.
Destination, Rates & Speeds

7.

Mark Shaw
Published by Laurence King Publishers (2009)
ISBN 10: 1856695689 ISBN 13: 9781856695688
Used Paperback Quantity Available: 1
Seller:
Ergodebooks
(RICHMOND, TX, U.S.A.)
Rating
[?]

Book Description Laurence King Publishers, 2009. Paperback. Book Condition: Used: Good. Bookseller Inventory # SONG1856695689

More Information About This Seller | Ask Bookseller a Question

Buy Used
US$ 18.62
Convert Currency

Add to Basket

Shipping: US$ 4.99
Within U.S.A.
Destination, Rates & Speeds

8.

Mark Shaw
Published by Laurence King Publishing (2009)
ISBN 10: 1856695689 ISBN 13: 9781856695688
New Paperback First Edition Quantity Available: 1
Seller:
Irish Booksellers
(Rumford, ME, U.S.A.)
Rating
[?]

Book Description Laurence King Publishing, 2009. Paperback. Book Condition: New. book. Bookseller Inventory # M1856695689

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 27.52
Convert Currency

Add to Basket

Shipping: FREE
Within U.S.A.
Destination, Rates & Speeds

9.

Shaw, Mark
Published by Laurence King Publishing (2009)
ISBN 10: 1856695689 ISBN 13: 9781856695688
Used Paperback Quantity Available: 1
Seller:
BookStore Independent
(Memphis, TN, U.S.A.)
Rating
[?]

Book Description Laurence King Publishing, 2009. Paperback. Book Condition: Used: Good. Bookseller Inventory # SKU8417114

More Information About This Seller | Ask Bookseller a Question

Buy Used
US$ 26.82
Convert Currency

Add to Basket

Shipping: US$ 4.97
Within U.S.A.
Destination, Rates & Speeds

10.

Shaw, Mark
Published by Laurence King Publishing (2009)
ISBN 10: 1856695689 ISBN 13: 9781856695688
Used Quantity Available: 1
Seller:
Nearfine Books
(Brooklyn, NY, U.S.A.)
Rating
[?]

Book Description Laurence King Publishing, 2009. Book Condition: very good. Gently used. Expect delivery in 20 days. Bookseller Inventory # 9781856695688-3

More Information About This Seller | Ask Bookseller a Question

Buy Used
US$ 31.99
Convert Currency

Add to Basket

Shipping: US$ 4.00
Within U.S.A.
Destination, Rates & Speeds

There are 5 more copies of this book

View all search results for this book