Customer-Driven Services Management (Response Books)

Balachandran, S

Published by Sage Publications Pvt. Ltd, 2000
ISBN 10: 0761993711 / ISBN 13: 9780761993711
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Ships from the UK. Former Library book. Great condition for a used book! Minimal wear. Bookseller Inventory #

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Synopsis: This is the first book to address the topic of new service development for the evolving experience economy. It draws upon the expertise of internationally reconized authors and covers topics in service innovation, process design, and implantation. Chapter contributors from the fields of operations management, marketing, marketing information technology, and organizational behaviour explore the issues that service firms must address to sustain advantage in the new experience economy.

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Title: Customer-Driven Services Management (...
Publisher: Sage Publications Pvt. Ltd
Publication Date: 2000
Book Condition: Very Good

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Balachandran, S
Published by SAGE Publications Pvt. Ltd
ISBN 10: 0761993711 ISBN 13: 9780761993711
Used Hardcover Quantity Available: 1
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Re-Read Ltd
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Book Description SAGE Publications Pvt. Ltd. Hardcover. Condition: Good. 0761993711 The book is in good condition. Pages are intact and not marred by notes or highlighting. The spine remains intact. Some page discolouration and creasing to the cover. With dustjacket. Seller Inventory # G0029830

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