DICTIONARY OF MARKETING TERMS

Bennett, Peter D. (Editor)

Published by American Marketing Association, 1988
ISBN 10: 0877571945 / ISBN 13: 9780877571940
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Text/BRAND NEW. Green-grey boards/Fine. DJ/NF w/trace edge wear. Comprehensive compilation of terms encountered in Marketing, Finance/Control, Advertising, Product Development, Sales Manangement, Consumer Behavior, and Public Relations. Prepared for both professional and academic use. Fine copy. Bookseller Inventory #

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Bibliographic Details

Title: DICTIONARY OF MARKETING TERMS
Publisher: American Marketing Association
Publication Date: 1988
Binding: Hard Cover
Book Condition: Near Fine
Edition: First Thus

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Paul F. Anderson Peter D. Bennett
Published by American Marketing Association
ISBN 10: 0877571945 ISBN 13: 9780877571940
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Book Description American Marketing Association. Hardcover. Condition: Good. Dust Cover Missing. This book has a light amount of wear to the pages, cover and binding. Seller Inventory # G0877571945I3N01

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Published by American Marketing Association
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Book Description American Marketing Association. Condition: Good. . Good dust jacket. Seller Inventory # U09D-00349

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Paul F. Anderson, Peter D. Bennett
Published by American Marketing Association (1988)
ISBN 10: 0877571945 ISBN 13: 9780877571940
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Book Description American Marketing Association, 1988. Condition: Good. Ships from the UK. Former Library book. Shows some signs of wear, and may have some markings on the inside. Seller Inventory # GRP98038175

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