The Direct Option

Bartlett, Richard C.

Published by Texas A&M University Press
ISBN 10: 0890965846 / ISBN 13: 9780890965849
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Synopsis: Party plans, individual calls, customer lists--this hands-on guide to a career in direct selling introduces readers to one of the fastest-growing sectors of the American economy. Companies such as Avon, Mary Kay, Shaklee, Amway, and Discovery Toys offer careers--part- or full-time--to millions of Americans, nine out of ten of whom are women. The beauty of direct selling is the ease of entry: low cost, no educational requirements, no age, ethnic, disability, or other barrier to achieving success.

This book, written by a professional with forty years' experience in different aspects of direct sales, tells the stories of real people from various companies currently making excellent incomes in the field. It also presents the basics of deciding whether this is the right career move, choosing a direct sales organization, setting up a business, and following through to success. The role of direct sales in the larger economy, the ethics of direct selling, and the prospects for international expansion are all explained.

About the Author: RICHARD C. BARTLETT is vice-chairman of Mary Kay Corporation; chairman of the Direct Selling Education Foundation; past chairman of the Direct Selling Association; and member of the advisory boards for the Center for Retailing Studies, Texas A&M University, and Center for Retailing Education and Research, College of Business Administration, University of Florida. He is also active in the governing organs of various conservation and environmental groups. His experience in direct sales encompasses forty years of practical, hands-on work, including helping to pioneer two global Fortune 500 companies.

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Bibliographic Details

Title: The Direct Option
Publisher: Texas A&M University Press
Binding: PAPERBACK
Book Condition: Very Good

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Richard C. Bartlett
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Book Description Texas A&M University Press. Paperback. Condition: As New. An apparently unread copy in perfect condition. Dust cover is intact; pages are clean and are not marred by notes or folds of any kind. At ThriftBooks, our motto is: Read More, Spend Less. Seller Inventory # G0890965846I2N00

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Bartlett, Richard C.
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Book Description Texas A&M University Press, 1994. Paperback. Condition: Good. Connecting readers with great books since 1972. Used books may not include companion materials, some shelf wear, may contain highlighting/notes, may not include cdrom or access codes. Customer service is our top priority!. Seller Inventory # S_166440477

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Book Description Texas A&M University Press, 1994. Paperback. Condition: New. BRAND NEW FACTORY SHRINK WRAPPED COPY, Perfect Shape, Not a Remainder, No Black Remainder Mark, d07Fast Shipping With Online Tracking, International Orders shipped Global Priority Air Mail, All orders handled with care and shipped promptly in secure packaging, we ship Mon-Sat and send shipment confirmation emails. Our customer service is friendly, we answer emails fast, accept returns and work hard to deliver 100% Customer Satisfaction!. Seller Inventory # 0706243468

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Book Description Texas A&M University Press, 1994. Paperback. Condition: New. BRAND NEW FACTORY SHRINK WRAPPED COPY, Perfect Shape, No Black Remainder Mark, 376-109Fast Shipping With Online Tracking, International Orders shipped Global Priority Air Mail, All orders handled with care and shipped promptly in secure packaging, we ship Mon-Sat and send shipment confirmation emails. Our customer service is friendly, we answer emails fast, accept returns and work hard to deliver 100% Customer Satisfaction!. Seller Inventory # 0901110121

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