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Synopsis: This easy-to-use handbook is an essential resource for anyone who needs to write English correspondence for an international business audience. In an engaging, accessible style it integrates the theory and controversies of intercultural communication with the practical skills of writing and editing English for those who read it as a second language. The book emphasizes principles of simplicity and clarity, proper etiquette, cultural sensitivity, appropriate layout and typography, and more to increase the chances that a text prepared by a native English speaker will be better understood by a non-native speaker. It also updates traditional advice with new insights into "e-mail culture." Equally useful for students and professionals in business communication, marketing communication, and international business, The Elements of International English Style is filled with realistic examples, problems, and projects, including: 57 specific tactics to internationalize one's English; hundreds of before-and-after comparisons showing the effects of editing for an international audience; models of international correspondence; practical discussion questions and work projects; useful resources for further study, including books, articles, and websites.
About the Author: EDMOND H. WIESS, Ph.D., is associate professor of communications for the Graduate School of Business Administration, Fordham University, New York, and an independent consultant and lecturer on technical writing, management communication, and documentation.
Title: The Elements of International English Style:...
Book Condition: New.
Book Description M.E. Sharpe, 2005. Book Condition: Very Good. Former Library book. Great condition for a used book! Minimal wear. Bookseller Inventory # GRP46722809
Book Description Routledge, 2005. Hardcover. Book Condition: Used: Good. Book is in great condition!! Cover shows very little edge wear and corners are gently rubbed. Pages have very minimal markings. FAST SHIPPING W/USPS TRACKING!!!. Bookseller Inventory # 190006191
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Book Description M.E. Sharpe, 2005. Hardcover. Book Condition: Used: Good. Bookseller Inventory # SONG0765615711
Book Description Book Condition: Very Good. In good condition and ready for quick shipment to any US location by an experienced and reliable seller. CDs and Access codes may not be included as is the case with most used books. Thanks for shopping with us!. Bookseller Inventory # 905800
Book Description M.E. Sharpe 2005-02-15, 2005. Hardcover. Book Condition: good. 0765615711. Bookseller Inventory # 553538
Book Description Routledge, 2005. Hardcover. Book Condition: Very Good. Great condition with minimal wear, aging, or shelf wear. Bookseller Inventory # P020765615711
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Book Description Routledge, 2005. Hardcover. Book Condition: New. Never used!. Bookseller Inventory # P110765615711