Ethics in Media Communications: Cases and Controversies (Mass Communication)

Louis A. Day

Published by Wadsworth Publishing, 1991
ISBN 10: 0534147844 / ISBN 13: 9780534147846
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Synopsis: * Uses the case study method as a way to stimulate involvement in the material; these cases have been developed not as propaganda or vague examples but with student reasoning processes in mind..* Begins with an overview of ethical theory & values formation; outlines a systematic approach to making ethical choices and defending those choices; then provides opportunity to apply these choices..* Each issue chapter introduces an issue with an overview followed by several cases, the background of which is developed for students; students are then left to analyze the cases using the theoretical background developed at the chapter opening and the systematic reasoning model used in Ch 3..* Covers such issues as: targeting special audiences; morally offensive content; triviality, and sensationalism; etc.

About the Author: Louis A. Day is an expert in media law and ethics. His background includes experience as a television and radio news reporter, writer, and editor, and two years in public information with the U.S. military. He teaches both graduate and undergraduate courses at Louisiana State University.

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Title: Ethics in Media Communications: Cases and ...
Publisher: Wadsworth Publishing
Publication Date: 1991
Binding: Paperback
Book Condition: Used: Good

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