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Exporting: A Manager's Guide to the World Market

Carl A. Nelson

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ISBN 10: 1861523165 / ISBN 13: 9781861523167
Published by Cengage Learning Business Press, 1999
Used Condition: Good
From Better World Books (Mishawaka, IN, U.S.A.)

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Former Library book. Shows some signs of wear, and may have some markings on the inside. Bookseller Inventory # GRP16117471

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Bibliographic Details

Title: Exporting: A Manager's Guide to the World ...

Publisher: Cengage Learning Business Press

Publication Date: 1999

Book Condition:Good

Edition: 1st Edition.

About this title

Synopsis:

The book is aimed at everyone at management level involved in international trade. It is particularly useful to managers with small- and medium-sized manufacturing and service companies growing toward new international challenges. The book will show the 'do it yourself' approach to exporting as well as how best to recruit and use intermediary help. This title focuses on how exporters can compete successfully in a global market. It shows how to get your export business started and how to expand it globally.

About the Author:

Dr Carl A. Nelson is Professor of International Business at The International School of Management (ISM) and President of Global Business Systems (GBS), an international business training and consulting firm, located in San Diego, California. He is an author and specialist in global management and trade strategy with more than forty years of global experience in government and private business.

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