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FMCG Marketing Manager white book: to see other people's stories. their market(Chinese Edition)

ZHOU BAI YU

ISBN 10: 7121190206 / ISBN 13: 9787121190209
New Condition: New Soft cover
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liu xing
JiangSu, JS, China

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AbeBooks Seller Since April 7, 2009

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Ship out in 2 business day, And Fast shipping, Free Tracking number will be provided after the shipment.Paperback. Pub Date: 2013 Pages: 340 Language: English Publisher: Publishing House of Electronics Industry. China has never lacked ideas King the planning genius only lack talent can the idea. All bosses are looking for such marketing leaders - they will not only think and do. However. the market Throughout many books teach readers how to think abound. but for how to do is a closely guarded secret. The reason is nothing less than two: First. a good idea is long. the period will be subject to a number of subjective and objective factors. any one of the stakeholders seemingly innocuous decision. are likely to result subversive. so. how to do hard to say; Second. market. and sales work. the process requires a lot depends on cooperation from all sides. dominant individual work process. so the result will be difficult to control. and therefore. how to do is useless. To fill this gap. to meet the needs of the vast majority of readers interested in the consumer goods industry marketing leaders on how to implement the idea. FMCG Marketing Manager white book: to see the stories of others. to do their own market commercial fiction in the form of lead you through the characters in the novel fighting career in the FMCG market. allowing you to taste the stories of others in the same time. easy to understand the esoteric marketing theory. learn to escort for the implementation of the steps of the planning program. which Lock the success of the program. Layman's watch. experts see Road. FMCG marketing manager white book: to see the stories of others. to do their own market both lively can see. there are doorways study Let's go Chou Chou . Contents : knowledge tree maps work together to do the planning meeting to return to find out the purpose of promotion of the purpose behind what is what stuff work together to market positioning is to tell stories to find the right people cultivate professionals have to say the reality: market professionals workplace space from product planning consumer surveys and analysis to learn project management - Event Management night market promotion three major promotions and promoters selection of advertising and promotions with the super promotion details Isaac complain to drive a BMW may not be wealthy negotiations = trivial day-to-day management of the intelligence war phase wife the most expensive free magistrate than the current tube profit model - to be a savvy the operators customer complaints and crisis public relations intelligence collection and analysis. the use of channel marketing management FY blows storm data analysis reports of pregnant grind mediation expert marketing functions of the division of labor and cooperation resourceful less must first clarify the concept of division of labor. cooperation. rainbow night is not the end of version version version versionFour Satisfaction guaranteed,or money back. Bookseller Inventory # NG028836

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Title: FMCG Marketing Manager white book: to see ...

Binding: paperback

Book Condition: New

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