Ships from Reno, NV. Former Library book. Shows definite wear, and perhaps considerable marking on inside. Bookseller Inventory #
Synopsis: Discover how to use Facebook to create successful marketing campaigns
With more than 400 million active users and more than 25 billion pieces of content shared each month, Facebook is an exciting platform with infinite marketing possibilities. This how-to guide breaks it all down for you and shows you ways to reach your customers with effective marketing strategies, tactics, and techniques on Facebook. Packed with new and updated content, including coverage of the new universal "like" button and Open Graph, Facebook Marketing For Dummies, 2nd Edition is an essential starting point for developing a successful marketing campaign on Facebook.
Start campaigning the Facebook way with Facebook Marketing For Dummies, 2nd Edition!
From the Back Cover: Recruit fans and turn them into customers — find all the latest techniques here!
Ten times more people visit Facebook each day than see those famous Super Bowl TV spots. Your business or group can have a presence before all those eyes for free! This book makes it easy to create a Page, add applications to it, host an event, and much more. It's an easy-to-follow blueprint for marketing and promoting your organization on Facebook!
Make the most of it — discover what goes into a successful Facebook marketing plan and how to assess its impact with analytics tools
Fan the fire — build a Fan Page that appeals to your customers and offers incentives for visitors to like it
Hit your target — see how to target a specific audience with Facebook ads and how to create landing pages that drive conversion
Get your fans involved — create groups, plan promotions, and host events to keep your message prominent
Optimize — learn to analyze your click-through ratio, track your ad's success, and make ongoing adjustments to improve performance
Up the value — add applications that make your Page more valuable to users
Go viral — extend the Facebook platform to your own Web site through social plug-ins
Open the book and find:
Tips for maximizing the social networking effect
Ways to demonstrate why a Facebook Page matters
Steps for creating and customizing your Fan Page
How to implement your content strategy
Ideas for contests and promotions
All about Facebook's ad bidding system
Hints for creating successful landing pages
Facebook business etiquette tips
Use Facebook's newest marketing tools
Integrate Facebook with your multichannel marketing plan and measure results
Secure your business on Facebook Places and launch a Deal to customers
Add Facebook's Like button to your home page
Title: Facebook Marketing For Dummies
Publisher: For Dummies
Publication Date: 2011
Book Condition: Fair
Edition: 2nd Edition.
Book Description For Dummies, 2011. Book Condition: Good. 2nd Edition. Shows some signs of wear, and may have some markings on the inside. Bookseller Inventory # GRP72756095
Book Description For Dummies, 2011. Book Condition: Good. 2nd Edition. Ships from Reno, NV. Former Library book. Shows some signs of wear, and may have some markings on the inside. Bookseller Inventory # GRP95353261
Book Description For Dummies. Paperback. Book Condition: GOOD. Spine creases, wear to binding and pages from reading. May contain limited notes, underlining or highlighting that does affect the text. Possible ex library copy, thatâ€™ll have the markings and stickers associated from the library. Accessories such as CD, codes, toys, may not be included. Bookseller Inventory # 2790418839
Book Description For Dummies. Paperback. Book Condition: VERY GOOD. Light rubbing wear to cover, spine and page edges. Very minimal writing or notations in margins not affecting the text. Possible clean ex-library copy, with their stickers and or stamp(s). Bookseller Inventory # 2799020262
Book Description John Wiley and Sons, 2011. Paperback. Book Condition: Used; Good. Bookseller Inventory # 1889833
Book Description Wiley & Sons, Incorporated, John. Paperback. Book Condition: Very Good. Book has appearance of only minimal use. All pages are undamaged with no significant creases or tears. Bookseller Inventory # G0470923245I4N00
Book Description Wiley & Sons, Incorporated, John. Paperback. Book Condition: Good. Minimal damage to cover and binding. Pages show light use. Bookseller Inventory # G0470923245I3N00
Book Description Wiley & Sons, Incorporated, John. Paperback. Book Condition: Fair. Bookseller Inventory # G0470923245I5N00
Book Description Wiley & Sons, Incorporated, John. Paperback. Book Condition: Good. Light shelving wear with minimal damage to cover and bindings. Pages show minor use. Bookseller Inventory # G0470923245I3N00
Book Description Wiley & Sons, Incorporated, John. Paperback. Book Condition: Good. Book has some visible wear on the binding, cover, pages. Bookseller Inventory # G0470923245I3N00