Synopsis
For entrepreneurs, pitching is do or die. To succeed with your startup, you must persuade investors, advisors, customers, and other potential partners to join you on your journey. It can be intimidating, but First Pitch is here to help.
Based on her experiences as a marketer, entrepreneur, and educator working with hundreds of founders, Debi Kleiman shows you how to perfect a compelling and memorable pitch designed to impress.
Using easy-to-follow frameworks, stories, and best practices honed by analyzing a thousand pitches, you’ll discover what works, and how to build the relationship and communication strategies you need to get your new venture to the next level. First Pitch takes you through the various early-stage funders and pitch situations you might encounter so that you feel confident and ready for anything.
In First Pitch, you’ll learn the best ways to get investors and other key startup influencers to take notice and jump on board.
About the Author
DEBI KLEIMAN is an award-winning marketer, teacher, startup advisor, mentor, and angel investor, with over fifteen years of experience working with and coaching startups of all kinds. She is the executive director of the Arthur M. Blank Center for Entrepreneurship at Babson College, the nation's #1 school for entrepreneurship. At Babson, Debi helps student and alumni founders build their startups and teaches entrepreneurial marketing and pitching. Debi previously spent a decade leading initiatives in brand development and innovation at Coca-Cola, Welch's, and Procter & Gamble. She received her MBA from Harvard Business School and currently lives outside of Boston with her husband and two teenage sons.
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