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Follow This Path : How the World's Greatest Organizations Drive Growth by Unleashing Human Potential

Coffman, Curt and Gabriel Gonzalez-Molina, PhD

35 ratings by Goodreads
ISBN 10: 0446530506 / ISBN 13: 9780446530507
Published by Warner Books, Inc., New York, New York, U.S.A., 2002
Condition: Fine Hardcover
From Glued To The Tube Books (Minneapolis, MN, U.S.A.)

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About this Item

"FOLLOW THIS PATH shows you how the traditional ways to engage people no longer apply in today's world. Instead, it offers a system it calls The Gallup Path, based on the proven, revolutionary strategies of the most successful businesses. You'll learn the prerequisites of an effective workplace, forge unbreakable bonds between employees and customers with the book's 34 Routes to Superior Performance, know the three crucial links that drive productivity and growth, discover the best employee and customer motivators, and much more." This book has 284 pages and is illustrated. The book is a SIGNED PRESENTATION copy from the author, Curt Coffman. Bookseller Inventory # 046416

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Bibliographic Details

Title: Follow This Path : How the World's Greatest ...

Publisher: Warner Books, Inc., New York, New York, U.S.A.

Publication Date: 2002

Binding: Hard Cover

Book Condition:Fine

Dust Jacket Condition: Fine

Signed: Signed by Author

Edition: First Printing

About this title

Synopsis:

When it comes to getting ahead in business, The Gallup Organization has led the way with two landmark books: the New York Times and Wall Street Journal bestsellers First, Break All the Rules and Now, Discover Your Strengths. In its latest guide the world's hottest management consulting firm reveals your company's most valuable asset-and, with groundbreaking new findings and methods, shows you how developing that asset can lead to a quantum leap in cost efficiencies and profits. What do the world's greatest organizations have in common? They know that their most valuable resource is human-their employees and customers. And the best companies understand two important facts: people are emotional first and rational second, and because of that, employees and customers must be emotionally engaged in order for the organization to reach its full potential. Gallup research not only bears that out, but has uncovered the secrets of creating and managing an "emotional economy" that will provide boom possibilities for your company. Follow this Path shows you how the traditional ways to engage people no longer apply in today's world. Instead, it offers a system it calls The Gallup Path, based on the proven, revolutionary strategies of the most successful businesses. You'll learn the prerequisites of an effective workplace, forge unbreakable bonds between employees and customers with the book's 34 Routes to Superior Performance, know the three crucial links that drive productivity and growth, discover the best employee and customer motivators, and much more. Ignore the emotional economy-and miss out on financial performance. Helping you build relationships one customer and one employee at a time, this important book offers a unique new path for your organization to follow. All you have to do is value and develop human relationships all around you to transform your business-starting today.

About the Author:

Gabriel Gonzalez-Molina is Global Practice Leader -HumanSigma- at The Gallup Organization and co-author of Follow This Path: How the World's Greatest Organizations Drive Growth by Unleashing Human Potential (Warner Books, 2002). His Gallup discoveries help corporations significantly increase their revenue and profit growth rates by managing their emotional economies. This includes measuring, describing, understanding, and developing emotional engagement among employees and customers through HumanSigma™, Gallup's management breakthrough system for driving revenue and earnings growth in highly competitive environments. Gonzalez-Molina has managed some of Gallup's largest multinational management initiatives and has held leadership roles in Gallup's Latin American operational units and offices. He earned his Ph.D. in social sciences at the Center for Mass Communication Research at the University of Leicester in the United Kingdom. He is a prolific author and frequent speaker at top academic and business venues and to media across the globe. Gonzalez-Molina has studied more data on the linkages between employees and customers than most social scientists working in the field today. He not only led Gallup's worldwide study of linkages but also the advanced study of the brain and how emotions and their pathways affect every human action. These studies have encouraged his Gallup colleagues to affectionately nickname him "Dr. Amygdala."

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