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The Food Truck Marketing Handbook (Food Truck Startup Series) (Volume 1)

Andrew Moorehouse

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ISBN 10: 1482025116 / ISBN 13: 9781482025118
Published by CreateSpace Independent Publishing Platform, 2013
Condition: Good Soft cover
From Books Express (Portsmouth, NH, U.S.A.)

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Bibliographic Details

Title: The Food Truck Marketing Handbook (Food ...

Publisher: CreateSpace Independent Publishing Platform

Publication Date: 2013

Binding: Paperback

Book Condition:Good

Edition: 1.

About this title

Synopsis:

In this follow up book to The Food Truck Startup, learn how to implement a complete social media marketing plan designed specifically for gourmet food trucks! Explore free and very low cost tools to gain more social media followers and ultimately increase sales. The strategies outlined in this book can be utilized by new food truck startups as well as seasoned truck owners. Many of the tips can (and should) be put into action even before a truck is launched. This allows you to build followers before you even serve your first customer! These powerful techniques can be used separately but are far more effective when used together with the final strategy explained at the end of the book. This is the ultimate secret weapon that will help you gain enormous amounts of solid followers! Included are detailed examples of an entire day’s worth of Tweets that can be copied and customized for your truck. And best of all, learn how to automate many of the techniques in one sitting so you can spend time on other important tasks! See a complete list of email examples that you can follow when rolling out an email marketing campaign on your food truck website. A one-time task that once automated, can be used for the life of your mobile food business. In addition, there are many detailed examples for utilizing sites like YouTube, Pinterest and Facebook to gain more followers for your truck. You'll learn innovative new strategies or be able to correct mistakes in your existing social media marketing plan. What’s Inside the Book: · How to Schedule Tweets · How to Correctly Categorize Your Facebook Page · Social Media Automation · How to Get a Free Domain Name for Your Website · How to Create Your Own Website in 15 Minutes · Video Marketing for Food Trucks · Email Marketing Strategies with Detailed Examples · Conducting Automated Online Contests · How to Create a Blog · Enticing Givaways for Email Subscribers · How to Track Your Followers · Why You Don’t Need To Hire a Web Designer This is the food truck marketing guide every mobile food entrepreneur should read!

About the Author:

Food trucks are leading the way in high tech marketing. If you own a food truck or are planning to start a new food truck, then "The Food Truck Marketing Handbook" can help you understand the numerous options found in the world of business marketing and social media. I've heard many stories from new food truck owners that don't know anything about social media. That's why I wrote this book as a complete guide with very detailed examples on how to implement your own food truck marketing plan. Not only will the techniques in this book increase the number of followers you have, it can also help increase your profits by drawing in more customers to your locations! Even if you don't own a food truck yet, many of the tips in this book can be put into action before your official launch. By starting early, you can build up a base of followers that will already recognize your brand and menu long before you are up and running!

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