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Global Marketing Management (Third Edition)

Kiefer Lee,Steve Carter

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ISBN 10: 0199668728 / ISBN 13: 9780199668724
Published by Oxford University Press, 2012
New Condition: New Soft cover
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Global Marketing Management adopts a strategic management framework and provides an examination of key management decisions. Printed Pages: 608. Bookseller Inventory # 53094

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Bibliographic Details

Title: Global Marketing Management (Third Edition)

Publisher: Oxford University Press

Publication Date: 2012

Binding: Softcover

Book Condition:New

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