How Google Works

Eric Schmidt

Published by Hachette India/Hodder & Stoughton
ISBN 10: 1444792466 / ISBN 13: 9781444792461
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Synopsis: Google Executive Chairman and ex-CEO Eric Schmidt and former SVP of Products Jonathan Rosenberg came to Google over a decade ago as proven technology executives. At the time, the company was already well-known for doing things differently, reflecting the visionary--and frequently contrarian--principles of founders Larry Page and Sergey Brin. If Eric and Jonathan were going to succeed, they realized they would have to relearn everything they thought they knew about management and business.

Today, Google is a global icon that regularly pushes the boundaries of innovation in a variety of fields. HOW GOOGLE WORKS is an entertaining, page-turning primer containing lessons that Eric and Jonathan learned as they helped build the company. The authors explain how technology has shifted the balance of power from companies to consumers, and that the only way to succeed in this ever-changing landscape is to create superior products and attract a new breed of multifaceted employees whom Eric and Jonathan dub "smart creatives." Covering topics including corporate culture, strategy, talent, decision-making, communication, innovation, and dealing with disruption, the authors illustrate management maxims ("Consensus requires dissension," "Exile knaves but fight for divas," "Think 10X, not 10%") with numerous insider anecdotes from Google's history, many of which are shared here for the first time.

In an era when everything is speeding up, the best way for businesses to succeed is to attract smart-creative people and give them an environment where they can thrive at scale. HOW GOOGLE WORKS explains how to do just that.

About the Author: Eric Schmidt served as Google's CEO from 2001 to 2011 and transformed it into a global technology leader. He is now Google's executive chairman. Jonathan Rosenberg joined Google in 2002 and managed the design and development of the company's consumer, advertiser, and partner products, including Search, Ads, Gmail, Android, Apps, and Chrome. He is currently an advisor to Google CEO Larry Page.


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Title: How Google Works
Publisher: Hachette India/Hodder & Stoughton
Binding: Hardcover
Book Condition: Good

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Book Description Hachette, 2014. Hardcover. Book Condition: New. First edition. HOW GOOGLE WORKS is the Google playbook - a real inside look at how Google defines its unique culture, values and strategies. Google?s Executive Chairman Eric Schmidt, and advisor to the CEO, Jonathan Rosenberg will pull back the curtain on a company that has changed the way we work and redefined what it takes to be successful in today?s business environment.Both Eric Schmidt and Jonathan Rosenberg came to Google as seasoned Silicon Valley business executives, but over the course of a decade they came to see the wisdom in Coach John Wooden`s observation that `it`s what you learn after you know it all that counts`. As they helped grow Google from a young start-up to a global icon, they relearned everything they knew about management. How Google Works is the sum of those experiences distilled into a fun, easy-to-read primer on corporate culture, strategy, talent, decision-making, communication, innovation, and dealing with disruption.The authors explain how the confluence of three seismic changes - the internet, mobile, and cloud computing - has shifted the balance of power from companies to consumers. The companies that will thrive in this ever-changing landscape will be the ones that create superior products and attract a new breed of multifaceted employees whom the authors dub `smart creatives`. The management maxims (`Consensus requires dissension`, `Exile knaves but fight for divas`, `Think 10X, not 10%`) are illustrated with previously unreported anecdotes from Google`s corporate history.`Back in 2010, Eric and I created an internal class for Google managers,` says Rosenberg. `The class slides all read `Google confidential` until an employee suggested we uphold the spirit of openness and share them with the world. This book codifies the recipe for our secret sauce: how Google innovates and how it empowers employees to succeed.` Printed Pages: 300. Bookseller Inventory # 78977

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Eric Schmidt, Jonathan Rosenberg, Alan Eagle (Authors) & Larry Page (Frwd)
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Book Description Hachette, 2014. Hardcover. Book Condition: New. First edition. HOW GOOGLE WORKS is the Google playbook - a real inside look at how Google defines its unique culture, values and strategies. Googleâs Executive Chairman Eric Schmidt, and advisor to the CEO, Jonathan Rosenberg will pull back the curtain on a company that has changed the way we work and redefined what it takes to be successful in todayâs business environment.Both Eric Schmidt and Jonathan Rosenberg came to Google as seasoned Silicon Valley business executives, but over the course of a decade they came to see the wisdom in Coach John Wooden`s observation that `it`s what you learn after you know it all that counts`. As they helped grow Google from a young start-up to a global icon, they relearned everything they knew about management. How Google Works is the sum of those experiences distilled into a fun, easy-to-read primer on corporate culture, strategy, talent, decision-making, communication, innovation, and dealing with disruption.The authors explain how the confluence of three seismic changes - the internet, mobile, and cloud computing - has shifted the balance of power from companies to consumers. The companies that will thrive in this ever-changing landscape will be the ones that create superior products and attract a new breed of multifaceted employees whom the authors dub `smart creatives`. The management maxims (`Consensus requires dissension`, `Exile knaves but fight for divas`, `Think 10X, not 10%`) are illustrated with previously unreported anecdotes from Google`s corporate history.`Back in 2010, Eric and I created an internal class for Google managers,` says Rosenberg. `The class slides all read `Google confidential` until an employee suggested we uphold the spirit of openness and share them with the world. This book codifies the recipe for our secret sauce: how Google innovates and how it empowers employees to succeed.` Printed Pages: 300. Bookseller Inventory # 78977

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