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Great Ideas for Teaching Marketing

roach, Scott S.

ISBN 10: 0538849703 / ISBN 13: 9780538849708
Published by South western college Publishing
Used Condition: Very Good Soft cover
From Bailey's Bibliomania (Ellensburg, WA, U.S.A.)

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About this Item

0538849703 Copyright 1996 by South-Western College Publishing. Edited by Joseph F. Hair, Jr., Charles W. Lamb, Jr., Carl McDaniel, and Scott S. Roach. Stated third edition, first printing. Very good paperback. Very light shelf wear along the edges of the covers and back-strip. Reading crease on front cover. A couple of pages have pencil and highlighting marks. Other than that the pages are free of rips and creases, the binding is tight, and it is in overall good condition. 0538849703. Packaged using bubble wrap and a sturdy cardboard box. Tracking number provided for no extra cost. Thank you for supporting our small town, family owned book store. Bookseller Inventory # JWB10131600088

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Bibliographic Details

Title: Great Ideas for Teaching Marketing

Publisher: South western college Publishing


Book Condition:Very Good

About this title


Great Ideas for Teaching Marketing maximizes student effort and engagement by empowering them to direct their own learning, through a single, affordable course solution. Great Ideas for Teaching Marketing offers full coverage of course concepts through unique resources and features that reflect the natural study habits of students. Additionally, instructors benefit from up-to-date, real-world examples of marketing efforts by popular companies, coupled with straightforward quizzing, assessment, and reporting options. Great Ideas for Teaching Marketing offers: The easy-reference, paperback textbook presents course content through a visually-engaging and familiar resource.

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Bailey's Bibliomania is a small, used & new bookstore located in the Historic Downtown District of Ellensburg, Washington. We opened the brick and mortar portion of our business in January of 2006. We previously listed books on Abebooks for several years until an accident caused us to take a long break in our business. During that hiatus we also moved our store causing us to decide to start our inventory listings anew. In our inventory we have many thousands of great books that will be listed here on AbeBooks. We have a very eclectic inventory and tend to focus on those books that are unique in some aspect, leaving the popular titles to be sold in our physical store. We strive to rank and describe each book carefully so that buyers know exactly what they are ordering. Please visit us often as we grow here! Thanks for visiting! Mary & John, Owners

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