Stock Image

Honorable Influence

David Hagenbuch

2 ratings by Goodreads
ISBN 10: 160039308X / ISBN 13: 9781600393082
Published by Aldersgate Press, 2016
New Condition: New Soft cover
From Books Express (Portsmouth, NH, U.S.A.)

AbeBooks Seller Since August 14, 2015 Seller Rating 5-star rating

Quantity Available: 1

Buy New
List Price: US$ 19.99
Price: US$ 107.70 Convert Currency
Shipping: Free Within U.S.A. Destination, rates & speeds
Add to basket

30 Day Return Policy

About this Item

Ships with Tracking Number! INTERNATIONAL WORLDWIDE Shipping available. Buy with confidence, excellent customer service!. Bookseller Inventory # 160039308Xn

Ask Seller a Question

Bibliographic Details

Title: Honorable Influence

Publisher: Aldersgate Press

Publication Date: 2016

Binding: Paperback

Book Condition:New

About this title


Few things impact our lives more than marketing, yet few people consider how that influence can be a force for good. Honorable Influence shines the light of Christian faith on the field, revealing how marketers can avoid negative impact, and instead influence consumers to their benefit. Individuals and organizations will find in Honorable Influence practical guidance for doing what seems impossible to many-using marketing to show love to God and others.

From the Author:

     The purpose of Honorable Influence is to help move the needle on marketing morality and ensure that the field's impact is more consistently positive.  Sure, it would be nice to see marketing occupations move up the ranks in Gallup polls, but that change is the lowest priority.  More importantly, our world needs more marketers who take very seriously the persuasive power they hold and who seek to use it in ways that genuinely benefit others, especially given the far-reaching impact the discipline has on individuals, organizations, and institutions, including the Church.  Everyone has a stake in the game, not just the marketers.     Of course, for Christians there's an all-important stakeholder, God, who asks that we do everything "in the name of the Lord Jesus" (Colossians 3:17, NIV).  That everything includes marketing.  Yes, it's very important that marketing's influence honors people, but what God thinks matters more than Gallup poll results, which of course is a huge understatement.  If Christian marketers are not influencing honorably, they're failing to fulfill their Christian calling, and they're missing a great opportunity to make a very unique kingdom impact.  Fortunately, God's Word provides the keys to influencing honorably.  Even though a Bible concordance search for "marketing" produces no hits, scripture is replete with timeless principles and instances of proper influence.  It's also helpful that over millennia many,many marketers have practiced the tenets of their field faithfully, providing countless examples of marketing done right.  Honorable Influence is about celebrating and encouraging such successful influence.

"About this title" may belong to another edition of this title.

Store Description

Visit Seller's Storefront

Terms of Sale:

Buy with confidence. Excellent customer service. 30 day return policy.

Books Express LLC
1465 Woodbury Ave
Portsmouth NH 03801

Shipping Terms:

Standard and expedited shipping options include shipping and handling costs. Default shipping is by USPS Media Mail and frequently USPS Priority Mail or UPS Ground is used. Books should arrive within 10-14 business days for expedited shipping, and 20-30 business days for standard shipping. Standard shipping can on occasion take up to 30 days for delivery.

List this Seller's Books

Payment Methods
accepted by seller

Visa Mastercard American Express

Check Money Order PayPal Invoice Bank Draft Bank/Wire Transfer Direct Debit (Personally Authorized Payment)