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The Leading Edge: Ceo's Who Turned Their Companies Around : What They Did and How They Did It

Mark Potts

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ISBN 10: 0070505993 / ISBN 13: 9780070505995
Used Condition: Good Hardcover
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[ No Hassle 30 Day Returns ][ Ships Daily ] [ Underlining/Highlighting: NONE ] [ Writing: NONE ] [ Edition: First ] Publisher: Mcgraw-Hill Pub Date: 11/1/1986 Binding: Hardcover Pages: 220 First edition. Bookseller Inventory # 4879048

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Title: The Leading Edge: Ceo's Who Turned Their ...

Binding: Hardcover

Book Condition:Good

About this title

From Publishers Weekly:

This penetrating study of top management, its problems and its future may prove revealing to executives at all levels. Potts, business editor of the San Francisco Examiner, and Behr, a financial editor of the Washington Post, examine the situation at many major firms, from GE and du Pont to AT & T and IBM, focusing on difficulties common to all, principally the necessity of competing in the world marketplace. They reach two main conclusions: overdiversification is a thing of the past, as companies learn that venturing into areas where they have no experience is chancy; the belief that a top manager can manage any business is not necessarily true, as expertise in a specific area makes a CEO better at his or her job. The book includes in-depth looks at Disney, GM and Borg-Warner, each of which faced different problems and is engaged in solving them in different ways. 25,000 first printing; $25,000 ad/promo.
Copyright 1986 Reed Business Information, Inc.

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