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Lecture Series on Marketing

Habib ur Rehman

ISBN 10: 3844309381 / ISBN 13: 9783844309386
Published by LAP LAMBERT Academic Publishing
New Condition: New Paperback
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About this Item

Paperback. 164 pages. Dimensions: 8.7in. x 5.9in. x 0.4in.This manual has been designed keeping in view the general requirements SUIT course syllabus for Principles of Marketing. The book covers concepts such as basic approaches to marketing, Product, Price, Placement and Promotion and helps build conceptual background with emphasis on Practical applications. Care has been taken to keep the language simple and approach integrated to help students learn above the language barrier. This item ships from multiple locations. Your book may arrive from Roseburg,OR, La Vergne,TN. Bookseller Inventory # 9783844309386

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Bibliographic Details

Title: Lecture Series on Marketing

Publisher: LAP LAMBERT Academic Publishing

Binding: Paperback

Book Condition:New

Book Type: Paperback

About this title

Synopsis:

This manual has been designed keeping in view the general requirements SUIT course syllabus for Principles of Marketing. The book covers concepts such as basic approaches to marketing, Product, Price, Placement and Promotion and helps build conceptual background with emphasis on Practical applications. Care has been taken to keep the language simple and approach integrated to help students learn above the language barrier.

About the Author:

Prof Dr. Habib Ur Rehman (PhD economics, Punjab University)and M.Tariq Yousafzai (MS Innovation and Business Creation, JIBS Sweden) are faculty member at Sarhad University of Science and Information Technology Peshawar.

Prof Dr. Habib Ur Rehman (PhD economics, Punjab University)and M.Tariq Yousafzai (MS Innovation and Business Creation, JIBS Sweden) are faculty member at Sarhad University of Science and Information Technology Peshawar.

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