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Little e, Big Commerce: How to Make a Profit Online (Virgin Business Guides)

Cumming, Timothy

8 ratings by Goodreads
ISBN 10: 0753505428 / ISBN 13: 9780753505427
Published by Virgin Books, 2001
Used Condition: Very Good Soft cover
From Robinson Street Books, IOBA (Binghamton, NY, U.S.A.)

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0753505428 Very good used book. Clean text. Email for further information. Bookseller Inventory # BING822X11301

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Bibliographic Details

Title: Little e, Big Commerce: How to Make a Profit...

Publisher: Virgin Books

Publication Date: 2001

Binding: Paperback

Book Condition:Very Good

About this title


Now that the first wave of dotcom mania has passed, the right way to run a website is becoming clearer. If you haven't taken the e-Commerce plunge yet, or if you want to get more out of your website, this book offers simple, plain-speaking advice on how to move forward. We'll introduce you to the world of e-customers, e-competitors and e-suppliers, taking you through the practical steps of getting and staying online. You'll find out what e-Commerce really is and how to do it properly - and above all, profitably - so you can make money instead of draining your resources. With the expert advice in this book, you can stay ahead of this fast-moving game.

From the Publisher:

As one of Britain's best-loved brands, Virgin is synonymous with enterprise and business know-how. This series of inspiring and practical business guides has been created with the help of Warwick Business School, one of the world's leading teaching and research institutions in the field of business and management. Warwick's Centre for Small and Medium Sized Enterprises has internationally acclaimed expertise in the subject of entrepreneurship, gained by working closely with start-up and growth-seeking companies, focusing on their practical needs.

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