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MASS COMMUNICATIONS AND AMERICAN EMPIRE

Schiller, Herbert I.

17 ratings by Goodreads
ISBN 10: 0807061751 / ISBN 13: 9780807061756
Published by Beacon Press, New York, 1971
Soft cover
From Rare Book Cellar (Pomona, NY, U.S.A.)

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Very Good in wrappers. Some minor wear to wrappers. ; 0.4 x 7.8 x 5.4 Inches; 170 pages. Bookseller Inventory # 52691

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Bibliographic Details

Title: MASS COMMUNICATIONS AND AMERICAN EMPIRE

Publisher: Beacon Press, New York

Publication Date: 1971

Binding: Softcover

Edition: First Edition; First Printing.

About this title

Synopsis:

Originally published in 1969, this book laid out the dimensions of American global domination, emphasizing the role of media-cultural power. This updated edition concludes that the early forms of American cultural imperialism have been transformed into an institutionalized brand of transnational cultural power that propagates and disseminates the ethos of consumption to the world-at-large.

About the Author:

George Gerbner is professor emeritus at the Annenberg School for Communication at the University of Pennsylvania. Hamid Mowlana is professor of communication at American University and president of the International Association of Media Research. Herbert I. Schiller is professor emeritus of communication at the University of California at San Diego.

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