Mad Women: The Other Side of Life on Madison Avenue in the 60s and Beyond

Maas, Jane

Published by St. Martin's Griffin, 2013
ISBN 10: 1250022010 / ISBN 13: 9781250022011
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Synopsis:

Fans of the show Mad Men are dying to know how accurate it is. Was there really that much sex at the office? Were there really three-martini lunches? Were women really second-class citizens? Jane Maas says the answer to all three questions is unequivocally "yes." Her book Mad Women, based on her own experiences and countless interviews with her peers, is a fascinating tell-all account of life as an ad woman in the male jungle of Madison Avenue.

About the Author: JANE MAAS began her career at Ogilvy & Mather as a copywriter in 1964 and rose to become a creative director and agency officer. Ultimately, she became president of a New York agency. A Matrix Award winner and an Advertising Woman of the Year, she is best known for her direction of the "I Love New York" campaign. She is the author of Adventures of an Advertising Woman and co-author of the classic How to Advertise, which has been translated into seventeen languages.

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Title: Mad Women: The Other Side of Life on Madison...
Publisher: St. Martin's Griffin
Publication Date: 2013
Binding: Paperback
Book Condition: Used: Very Good

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Maas, Jane
Published by St. Martin's Griffin (2013)
ISBN 10: 1250022010 ISBN 13: 9781250022011
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