The Management of Tourism (Hardcover)

Lesley Pender

ISBN 10: 0761940219 / ISBN 13: 9780761940210
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Hardcover. The Management of Tourism provides detailed coverage of the breadth of issues involved in the management of tourism businesses. The book clearly demonstrates the scope and significance of .Shipping may be from multiple locations in the US or from the UK, depending on stock availability. 384 pages. 0.871. Bookseller Inventory #

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Synopsis: The Management of Tourism considers and applies management concepts, philosophies and practices to the business of tourism. The book goes beyond a conceptual discussion of tourism, to cover management perspectives both in operational and strategic terms. It has been written to provide students with an understanding of the fundamental business management aspects of tourism, together with the specific techniques required for successful management of the variety of tourism businesses.

The text places the management of tourism in a structured framework, ordered around four principal themes:

- Managing the Tourism System

- Managing Tourism Businesses

- Managing Tourism in its Environment

- Contemporary Issues in Tourism Management

Each chapter is written by an acknowledged subject specialist, and highlights current challenges and appropriate management responses to its particular arena. At the same time, each chapter also includes an illustrative case study, and provides suggestions for further reading that offers a more general perspective.

"About this title" may belong to another edition of this title.

Bibliographic Details

Title: The Management of Tourism (Hardcover)
Publication Date: 2004
Binding: Hardcover
Book Condition: New
Edition: 1st.

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Lesley Pender
Published by SAGE Publications Ltd (2004)
ISBN 10: 0761940219 ISBN 13: 9780761940210
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Book Description SAGE Publications Inc, United States, 2004. Hardback. Book Condition: New. Language: English . Brand New Book. The Management of Tourism considers and applies management concepts, philosophies and practices to the business of tourism. The book goes beyond a conceptual discussion of tourism, to cover management perspectives both in operational and strategic terms. It has been written to provide students with an understanding of the fundamental business management aspects of tourism, together with the specific techniques required for successful management of the variety of tourism businesses. The text places the management of tourism in a structured framework, ordered around four principal themes: - Managing the Tourism System - Managing Tourism Businesses - Managing Tourism in its Environment - Contemporary Issues in Tourism Management Each chapter is written by an acknowledged subject specialist, and highlights current challenges and appropriate management responses to its particular arena. At the same time, each chapter also includes an illustrative case study, and provides suggestions for further reading that offers a more general perspective. Bookseller Inventory # AAX9780761940210

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Sharpley, Richard/ Pender, Lesley
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Published by SAGE Publications Inc, United States (2004)
ISBN 10: 0761940219 ISBN 13: 9780761940210
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Book Description SAGE Publications Inc, United States, 2004. Hardback. Book Condition: New. Language: English . Brand New Book. The Management of Tourism considers and applies management concepts, philosophies and practices to the business of tourism. The book goes beyond a conceptual discussion of tourism, to cover management perspectives both in operational and strategic terms. It has been written to provide students with an understanding of the fundamental business management aspects of tourism, together with the specific techniques required for successful management of the variety of tourism businesses. The text places the management of tourism in a structured framework, ordered around four principal themes: - Managing the Tourism System - Managing Tourism Businesses - Managing Tourism in its Environment - Contemporary Issues in Tourism Management Each chapter is written by an acknowledged subject specialist, and highlights current challenges and appropriate management responses to its particular arena. At the same time, each chapter also includes an illustrative case study, and provides suggestions for further reading that offers a more general perspective. Bookseller Inventory # AAX9780761940210

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Book Description Sage Publications Ltd, 2004. Hardcover. Book Condition: Brand New. 384 pages. 9.50x7.50x0.75 inches. In Stock. Bookseller Inventory # __0761940219

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Lesley Pender (Editor), Richard Sharpley (Editor)
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Editor-Lesley Pender; Editor-Richard Sharpley
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