Stock Image

The Marketing Glossary: Key Terms, Concepts and Applications

Mark N. Clemente

3 ratings by Goodreads
ISBN 10: 0971943427 / ISBN 13: 9780971943421
Published by clementebooks
New Condition: New Soft cover
From BuySomeBooks (Las Vegas, NV, U.S.A.)

AbeBooks Seller Since May 21, 2012

Quantity Available: 20

Buy New
List Price: US$ 29.95
Price: US$ 25.40 Convert Currency
Shipping: US$ 3.95 Within U.S.A. Destination, Rates & Speeds
Add to basket

30 Day Return Policy

About this Item

Paperback. 504 pages. Dimensions: 9.0in. x 6.0in. x 1.1in.A combination dictionary, encyclopedia, and how-to guide with definitions, formulas, checklists, examples, and applications of key terms in marketing, sales, advertising, public relations, direct-marketing, sales promotion, and market research. The Marketing Glossary is an acclaimed reference work whose hardcover edition was published by the American Management Association. Newly updated, it contains more than 1, 400 entries. This item ships from multiple locations. Your book may arrive from Roseburg,OR, La Vergne,TN. Bookseller Inventory # 9780971943421

Ask Seller a Question

Bibliographic Details

Title: The Marketing Glossary: Key Terms, Concepts ...

Publisher: clementebooks

Binding: Paperback

Book Condition:New

Book Type: Paperback

About this title

Synopsis:

A combination dictionary, encyclopedia, and how-to guide with definitions, formulas, checklists, examples, and applications of key terms in marketing, sales, advertising, public relations, direct-marketing, sales promotion, and market research. The Marketing Glossary is an acclaimed reference work whose hardcover edition was published by the American Management Association. Newly updated, it contains more than 1,400 entries.

About the Author:

MARK N. CLEMENTE, president of Clemente, Greenspan & Co., Inc., has twenty years of experience in marketing, business development, and acquisition planning. He has handled consulting assignments for Fortune 1000 clients and major middle-market firms, and is the author of The Marketing Glossary: Key Terms, Concepts, and Applications.
DAVID S. GREENSPAN, cofounder of Clemente, Greenspan & Co., Inc., has spent more than fifteen years analyzing companies as targeted investments and acquisition candidates. He has developed strategic marketing, sales, and communication programs for companies engaged in mergers, acquisitions, and corporate restructurings. Mr. Clemente and Mr. Greenspan are frequent speakers before major business groups on the topics of predeal planning and postmerger integration.

"About this title" may belong to another edition of this title.

Store Description

BuySomeBooks is great place to get your books online. With over eight million titles available we're sure to have what you're looking for. Despite having a large selection of new books available for immediate shipment and excellent customer service, people still tell us they prefer us because of our prices.

Visit Seller's Storefront

Terms of Sale:

We guarantee the condition of every book as it's described on the Abebooks web
sites. If you're dissatisfied with your purchase (Incorrect Book/Not as
Described/Damaged) or if the order hasn't arrived, you're eligible for a refund
within 30 days of the estimated delivery date. If you've changed your mind about a book that you've ordered, please use the Ask bookseller a question link to contact us and we'll respond within 2 business days.

BuySomeBooks is operated by Drive-On-In, Inc., a Nevada co...

More Information
Shipping Terms:

Orders usually ship within 1-2 business days. Books are shipped from multiple locations so your order may arrive from Las Vegas,NV, Roseburg,OR, La Vergne,TN, Momence,IL, or Commerce,GA.

List this Seller's Books

Payment Methods
accepted by seller

Visa Mastercard American Express