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Metody Stategicheskogo Menedzhmenta

Kristina Viktorovna Chepeleva

ISBN 10: 3659380598 / ISBN 13: 9783659380594
Published by LAP LAMBERT Academic Publishing
New Condition New Paperback
From BuySomeBooks (Las Vegas, NV, U.S.A.) Quantity Available: 20
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Paperback. 192 pages. Dimensions: 8.7in. x 5.9in. x 0.4in.Uchebnoe posobie predstavlyaet soboy zavershennyy uchebnyy komplekt po kursu Metody strategicheskogo menedzhmenta. V uchebnom posobii rassmotreny osnovnye nauchnye gipotezy i nauchnye podkhody strategicheskogo menedzhmenta, etapy strategicheskogo menedzhmenta, metodologiya strategicheskogo razvitiya i upravleniya biznesom, evolyutsiya strategiy upravleniya predpriyatiem, instrumenty strategicheskogo analiza. Opisyvayutsya tekhniki prognozirovaniya obshchey i konkurentnoy sredy, metodiki vnutrennego audita i audita vneshney sredy organizatsii. Rassmatrivayutsya modeli razrabotki strategiy diversifitsirovannogo proizvodstva, matrichnyy analiz biznes-portfelya, modeli razrabotki konkurentnykh strategii biznesov. Analiziruyutsya voprosy formirovaniya sbalansirovannoy sistemy pokazateley kak instrumenta realizatsii strategii. Teoreticheskie polozheniya uchebnogo posobiya podkrepleny praktikumom, soderzhashchim voprosy dlya samokontrolya, trenirovochnye zadaniya, situatsionnye zadachi (keysy), delovuyu igru i testovye zadaniya. Posobie prednaznacheno dlya studentov, aspirantov, prepodavateley ekonomicheskikh vuzov. This item ships from multiple locations. Your book may arrive from Roseburg,OR, La Vergne,TN. Bookseller Inventory # 9783659380594

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Uchebnoe posobie predstavlyaet soboy zavershennyy uchebnyy komplekt po kursu Metody strategicheskogo menedzhmenta. V uchebnom posobii rassmotreny osnovnye nauchnye gipotezy i nauchnye podkhody strategicheskogo menedzhmenta, etapy strategicheskogo menedzhmenta, metodologiya strategicheskogo razvitiya i upravleniya biznesom, evolyutsiya strategiy upravleniya predpriyatiem, instrumenty strategicheskogo analiza. Opisyvayutsya tekhniki prognozirovaniya obshchey i konkurentnoy sredy, metodiki vnutrennego audita i audita vneshney sredy organizatsii. Rassmatrivayutsya modeli razrabotki strategiy diversifitsirovannogo proizvodstva, matrichnyy analiz biznes-portfelya, modeli razrabotki konkurentnykh strategii biznesov. Analiziruyutsya voprosy formirovaniya sbalansirovannoy sistemy pokazateley kak instrumenta realizatsii strategii. Teoreticheskie polozheniya uchebnogo posobiya podkrepleny praktikumom, soderzhashchim voprosy dlya samokontrolya, trenirovochnye zadaniya, situatsionnye zadachi (keysy), delovuyu igru i testovye zadaniya. Posobie prednaznacheno dlya studentov, aspirantov, prepodavateley ekonomicheskikh vuzov.

About the Author: Kandidat ekonomicheskikh nauk,dotsent kafedry mezhdunarodnogomenedzhmenta Krasnoyarskogogosudarstvennogo agrarnogo universiteta.Avtor bolee 20 nauchnykh rabot. Oblasti nauchnykhinteresov - prodovol'stvennyy rynok,innovatsionnaya deyatel'nost' vprodovol'stvennom komplekse, organizatsiyastrategicheskogo i marketingovogo upravleniya na predpriyatii.

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Bibliographic Details

Title: Metody Stategicheskogo Menedzhmenta

Publisher: LAP LAMBERT Academic Publishing

Binding: Paperback

Book Condition: New

Book Type: Paperback

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