MindTap� Introduction to Business, 1 term (6 months) Printed Access Card for Pride/Hughes/Kapoor's Foundation of Business, 5e

Pride/Hughes/Kapoor

Published by Cengage Learning
ISBN 10: 1305511549 / ISBN 13: 9781305511545
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Synopsis: MindTap Introduction to Business for Pride/Hughes/Kapoor's Foundations of Business, 5th Edition helps you learn on your terms. INSTANT ACCESS IN YOUR POCKET. Take advantage of the MindTap Mobile App to learn on your terms. Read or listen to textbooks and study with the aid of instructor notifications, flashcards, and practice quizzes. MINDTAP HELPS YOU CREATE YOUR OWN POTENTIAL. GEAR UP FOR ULTIMATE SUCCESS. Track your scores and stay motivated toward goals. Whether you have more work to do or are ahead of the curve, you'll know where to focus efforts. And the MindTap Green Dot will charge your confidence along the way. MINDTAP HELPS YOU OWN YOUR PROGRESS. MAKE YOUR TEXTBOOK YOURS. No one knows what works for you better than you. Highlight key text, add notes, and create custom flashcards. When it's time to study, everything you've flagged can be gathered into a guide you organize.

About the Author: William M. Pride is Professor of Marketing, Mays Business School, at Texas A&M University. He received his Ph.D. from Louisiana State University. In addition to this text, he is the co-author of Cengage Learning's FOUNDATIONS OF BUSINESS, a market leader. Dr. Pride teaches Principles of Marketing at both undergraduate and graduate levels and constantly solicits student feedback important to revising a Principles of Marketing text. Dr. Pride's research interests are in advertising, promotion, and distribution channels. His research articles have appeared in major journals in the fields of marketing, such as the Journal of Marketing, the Journal of Marketing Research, the Journal of the Academy of Marketing Science, and the Journal of Advertising. Dr. Pride is a member of the American Marketing Association, Academy of Marketing Science, Society for Marketing Advances, and the Marketing Management Association. He has received the Marketing Fellow Award from the Society for Marketing Advances and the Marketing Innovation Award from the Marketing Management Association. Both of these are lifetime achievement awards.

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Title: MindTap� Introduction to Business, 1 term ...
Publisher: Cengage Learning
Book Condition: New

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William M. Pride; Robert J. Hughes; Jack R. Kapoor
Published by Cengage Learning (2016)
ISBN 10: 1305511549 ISBN 13: 9781305511545
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Pride/Hughes/Kapoor
Published by Cengage Learning (2016)
ISBN 10: 1305511549 ISBN 13: 9781305511545
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Book Description Cengage Learning, 2016. Printed Access Code. Condition: Good. 5th. Ships with Tracking Number! INTERNATIONAL WORLDWIDE Shipping available. May not contain Access Codes or Supplements. May be ex-library. Shipping & Handling by region. Buy with confidence, excellent customer service!. Seller Inventory # 1305511549

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William M. Pride; Robert J. Hughes; Jack R. Kapoor
Published by Cengage Learning (2016)
ISBN 10: 1305511549 ISBN 13: 9781305511545
Used Quantity Available: 1
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Irish Booksellers
(Portland, ME, U.S.A.)
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