Moimoi-Look at Me! (Board Book for Toddlers, Baby Board Book, Ages 0-2): A High Contrast Board Book with Shapes, Colors, and Sounds to Soothe Your Crying Baby

Hiraki, Dr. Kazuo

ISBN 10: 161519780X / ISBN 13: 9781615197804

Published by The Experiment, 2021

About this Item

Product DescriptionA playful high-contrast board book from the University of Tokyo Baby Lab-scientifically proven to hold babys attentionFull of delicious colors and . . . real charm.-The Wall Street JournalWhat are moimoi? Playful moimoi have bold stripes and big, bright eyes. Babies find them captivating and will even stop crying to look. Parents in Japan swear by moimoi and have purchased over 500,000 books!How do you say it? Moi (??) is a fun nonsense word that rhymes with koi. You can change how you say it to match what the moimoi are doing-as they dance, grow, and even sing . . .Where do they come from? At the University of Tokyo Baby Lab, Dr. Kazuo Hiraki tested many different high-contrast designs. Babies looked at moimoi for twice as long as the competition. Your newborn or toddler will love moimoi, too!ReviewAmazon Editors Picks-Best Children's Book, Baby to Age 2What makes the most alluring board book for infants? One researcher decided to go to the source. . . . The result is a board book full of delicious colors and paisley-like shapes: Moimoi-Look at Me!-The Wall Street JournalOne of the best high contrast board books to share with your young readers or to purchase as a baby shower gift.-Book RiotThe interesting format combined with adult interaction will certainly appeal to many a tot. . . . Bright and engaging for the tiniest readers.-Kirkus ReviewsThis high-contrast book is having a heyday and is perfect for newborns through age three.-Toronto4KidsMoimoi: Look at Me! will entertain your baby and maybe, just maybe, stop tears.-Ottawa Parenting TimesI love art. I love science. I love Japan . . . [This book] intrigues me. Meet moi and moi, colorful embryonic squiggles that play across the page. Theyll grab babys attention.-All a Board magazineAbout the AuthorDr. Kazuo Hiraki oversees the Hiraki Lab for baby studies at the University of Tokyo, where he measures babies eye motion and brain activity to assess their development and self-awareness. He has coauthored four Moimoi series books in Japan.Jun Ichihara has illustrated over 30 books for children, including Moimoi-Look at Me! and Moimoi, Where Are You?. Seller Inventory # SONG161519780X

Bibliographic Details

Title: Moimoi-Look at Me! (Board Book for Toddlers,...

Publisher: The Experiment

Publication Date: 2021

Binding: Hardcover

Illustrator: Ichihara, Jun

Condition: Good