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The New International Manager: An Action Guide for Cross-Cultural Business

Guy, Vincent and Mattock, John

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ISBN 10: 074941054X / ISBN 13: 9780749410544
Published by Kogan Page Limited, London, 1996
Used Condition: Very Good + Soft cover
From The Curiosity Book Shop (Hardwick, MA, U.S.A.)

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Third printing, revised edition; copyrights 1991, 1993. Bookseller Inventory # 12469

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Bibliographic Details

Title: The New International Manager: An Action ...

Publisher: Kogan Page Limited, London

Publication Date: 1996

Binding: Trade Paperback

Book Condition:Very Good +

About this title


Business is becoming increasingly global in scale, and this trend will increase throughout the 1990s, both with the advent of the Single Market, and the further internationalization of world markets generally. The cross-cultural business dealings which this phenomenon necessitates call for a high level of communication skills, and managers are often faced with unfamiliar and perplexing environments. "The New International Manager" tackles these problems head-on, showing businesspeople how to come to grips with the myriad difficulties they may encounter, of which language is possibly the simplest. It takes managers through issues such as the differences in negotiation strategies, presentation skills, and what may or may not constitute a formal agreement; and looks at the larger cultural issues, such as dress-sense, class systems and good manners. Each area is examined with the help of detailed and often witty case studies, and a wealth of anecdotes and insights. Managers will learn how to adapt to their counterparts' style, see themselves through the eyes of their host, do international business more successfully and enjoy the "business" part of overseas trips.

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