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Out of Nowhere: The Inside Story of How Nike Marketed the Culture of Running

Hollister, Geoff

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ISBN 10: 184126234X / ISBN 13: 9781841262345
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Bibliographic Details

Title: Out of Nowhere: The Inside Story of How Nike...

Publication Date: 2008

Binding: PAP

Book Condition:New

About this title

Synopsis:

Offers an account of how Nike became the world's largest sports and fitness company. This book provides a glimpse into the first 33 years of Nike - from its humble beginnings to its modern guise as a global giant.

About the Author:

Geoff Hollister worked for the Nike company for 33 years, before his retirement in 2001, where he not only designed a number of products but also became one of the company's most respected historians.

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