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Partnering to Reinvent and Industry

Kanter, Rosabeth Moss

Published by Harvard Business School Management Programs, Cambridge Ma, 1995
Condition: As New
From Vashon Island Books (Vashon, WA, U.S.A.)

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VHS/NTSC format video as new in 2 part box with 30 page stapled text plus reprint from Harvard Business Review of the author's article "Collaborative Advantage: The Art of Alliances". Description: This ground-breaking alliance reinvents an old-fashioned industry and the relationship between producers and customers. Calyx & Corolla, a cataloger, markets fresh flower arrangements. Mount Eden Growers supplies the flowers. Federal Express delivers. All three partners win. The growers have a new profit source and an unheard of steady demand for product. Federal Express has gained experience in penetrating a new market. This video clearly shows the advantage of partnering from the eyes of the managers, who must change corporate attitudes and systems to allow for growth. The video provides a new model of cooperation for everyone involved in developing, producing, and delivering a product. List price $595.00. Bookseller Inventory # 0754265

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Bibliographic Details

Title: Partnering to Reinvent and Industry

Publisher: Harvard Business School Management Programs, Cambridge Ma

Publication Date: 1995

Binding: Boxed Set

Book Condition:As New

Book Type: Video

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