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Powerful Public Speaking : How to Capitalize on your Personal Style

Crane, Loren D.

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ISBN 10: 0966733002 / ISBN 13: 9780966733006
Published by Brain Research Press, 2000
Used Condition: Good
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Bibliographic Details

Title: Powerful Public Speaking : How to Capitalize...

Publisher: Brain Research Press

Publication Date: 2000

Book Condition:Good

Edition: 1St Edition.

About this title


A professional, practical handbook based on the 80-20 principle of effectiveness.

The only description of personal speaking styles based on L/R brain hemispheres, giving percentages for each step in preparation and delivery.

It identifies 9 myths (rhetoric, attention factors, need- motivation, preparation uniformity, demographic analysis, logical outline, rote rehearsal, stage- fright, passive delivery) and gives alternatives from modern social science research.

It includes an unique graphic speech evaluation form and a directory of professional speech coaches.

User-friendly, all principles are in part 1, preparation steps in part 2, and research evidence in part 3.

About the Author:

I was born and grew up in Las Vegas, Nevada, received my B.A. from Brigham Young University, both my M.A. and Ph.D. from the Ohio State University. My experience comes from over 30 years teaching public speaking to university students, giving hundreds of speeches, membership in the National Communication Association (academic professionals), and membership in the National Speakers Association (professional speakers).

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