Profits With Principles: Seven Strategies for Delivering Value With Values
Using in-depth case studies and examples from over 50 companies that range from Starbucks to Citigroup, General Motors to General Electric, DuPont to Dell, Ira A. Jackson, former director of the Center for Business and Government at Harvard’s Kennedy School, shows the quantifiable and enduring business advantage to "doing the right thing." Companies that give back to their employees and society—focusing on values and purpose as well as profitability—often gain commpetitive advantage and improve their brand image, consumer loyalty, and employee satisfaction. Identifying seven principles of making values integral to business processes and practices, PROFITS WITH PRINCIPLES opens the door to a new kind of capitalism, providing a wealth of practical recommendations companies of all sizes can model their own efforts after. First printing, in excellent condition with a tiny crease to the bottom front corner of the dust jacket only. Inscribed by both authors. Size: 6½" - 9¾" First Printing 0.0 First Printing First Printing. Bookseller Inventory # 272967
Title: Profits With Principles: Seven Strategies ...
Publication Date: 2004
Book Condition: Fine
Dust Jacket Condition: Near Fine
Signed: Inscribed by Author(s)
Edition: 1st Edition...
Book Type: book
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