Stock Image

SERVICE QUALITY PERCEPTIONS OF CUSTOMERS ABOUT INSURANCE COMPANIES: AN EMPIRICAL STUDY TO COMPARE SERVICE QUALITY OF PRIVATE AND PUBLIC LIFE INSURANCE COMPANIES IN INDIA

VIKAS GAUTAM

ISBN 10: 3844332731 / ISBN 13: 9783844332735
Published by LAP LAMBERT Academic Publishing, 2011
New Condition: New Soft cover
From Books Express (Portsmouth, NH, U.S.A.)

AbeBooks Seller Since August 14, 2015 Seller Rating 5-star rating

Quantity Available: 1

Buy New
List Price: US$ 71.00
Price: US$ 217.82 Convert Currency
Shipping: Free Within U.S.A. Destination, rates & speeds
Add to basket

30 Day Return Policy

About this Item

Ships with Tracking Number! INTERNATIONAL WORLDWIDE Shipping available. Buy with confidence, excellent customer service!. Bookseller Inventory # 3844332731n

Ask Seller a Question

Bibliographic Details

Title: SERVICE QUALITY PERCEPTIONS OF CUSTOMERS ...

Publisher: LAP LAMBERT Academic Publishing

Publication Date: 2011

Binding: Paperback

Book Condition: New

About this title

Synopsis:

The objective of the present study is to compare and analyze the service quality perceptions of customers about the public sector and private sector insurance companies. The study also seeks to find the relevant dimensions of the SERVQUAL/SERVPERF scale in insurance industry in Indian context. Exploratory factor analysis was used. As a result five factors were extracted using the methods of principal component analysis. The five factors extracted in case of public sector insurance company explained 78.34% of the variance; where as five factors extracted in case of private sector insurance company explained 77.07% of the variance. Regression results show that except tangibility dimension, beta coefficient values for other four dimensions of service quality namely; empathy, reliability, assurance, responsiveness are higher in case of public sector insurance companies.Results of t-test led to the inference that there is significant difference in the service quality perceptions of public and private sector insurance companies

About the Author:

Vikas Gautam,PhD Scholar, ICFAI University Dehradun,India. His areas of interest are marketing, business research method, quantitative methods, and allied areas. He has published research papers in national and international refereed journals and presented papers in national and international conferences.

"About this title" may belong to another edition of this title.

Store Description

Visit Seller's Storefront

Terms of Sale:

Buy with confidence. Excellent customer service. 30 day return policy.

Books Express LLC
318 US Route 1, STE 2
Kittery ME 03904


Shipping Terms:

Standard and expedited shipping options include shipping and handling costs. Default shipping is by USPS Media Mail and frequently USPS Priority Mail or UPS Ground is used. Books should arrive within 10-14 business days for expedited shipping, and 20-30 business days for standard shipping. Standard shipping can on occasion take up to 30 days for delivery.

List this Seller's Books

Payment Methods
accepted by seller

Visa Mastercard American Express

Check Money Order PayPal Invoice Bank Draft Bank/Wire Transfer Direct Debit (Personally Authorized Payment)