SUCCESSFUL STRATEGY EXECUTION

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Synopsis: Companies rarely track their performance against long-term plans, and results often fail to meet projections. When companies do track performance, it seldom matches the prior year’s projection, and a great deal of value is lost in translation.  

This new title in The Economist series shows how businesses can overcome such failings and implement strategy effectively, using facts and anecdotal evidence from the real experiences of firms.

About the Author: Michel Syrett has written widely on management and is a regular contributor to newspapers and magazines.  He has also been a visiting fellow at Cranfield School of Management and the University of Hong Kong.

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Title: SUCCESSFUL STRATEGY EXECUTION
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