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The Secret to Selling More: It's Not Where You've Been Looking--If It Were, You'd Have Found It Already

Mitchell Gooze

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ISBN 10: 1889772062 / ISBN 13: 9781889772066
Published by Institute for Marketing and Innovation, 2014
New Condition: New Soft cover
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Bibliographic Details

Title: The Secret to Selling More: It's Not Where ...

Publisher: Institute for Marketing and Innovation

Publication Date: 2014

Binding: Paperback

Book Condition:New

About this title


The Secret to Selling More reveals simple and practical secrets to effective and efficient sales and marketing. Using a down-to-earth style and common-sense examples, Mitch Goozé dares readers to rethink their sales and marketing functions, allowing anyone from the top executive to the first time sales person to unearth a more efficient way to increase sales. The paperback has been updated with content for 2015.

From the Author:

The Secret to Selling More is my second book on the topic of marketing and sales. This volume evolved out of the frustrations my clients and I have experienced while working together over the past several years. Many of my insights came from helping them increase sales.

In this book I’m going to examine two methods for improving the performance of your sales organization. The first method looks at efficiency, and the second looks at effectiveness. I guarantee that once you read this, you will be able to construct a selling machine that will Manufacture® Customers for your organization.

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