Image Not Available

Selling Color to People.

Birren, Faber

Published by University Books, New York, 1956
Condition: Very Good + Hardcover
From West Side Book Shop, ABAA (Ann Arbor, MI, U.S.A.)

AbeBooks Seller Since March 2, 2006

Quantity Available: 1

Buy Used
Price: US$ 20.00 Convert Currency
Shipping: US$ 4.00 Within U.S.A. Destination, Rates & Speeds
Add to basket

30 Day Return Policy

About this Item

Dust Jacket Condition: Very Good -. 219 pp, foreword, 1. The American Public; 2. Principles of Research; 3. Measuring Consumer Acceptance; 4. Strategies in Merchandizing; 5. The Best Colors For Merchandizing; 6. Vision, Visibility, and Legibility; 7. Color Television: Its Human Side; 8. The Reactions of the Senses; 9. Color & Human Personality; 10. Rational Color Harmony; 11. Psychodecor -- A New Direction; 12. Color Systems and Tools. A book on How to Sell Color in Commercial Products and Advertising to the American Public -- Based on Practical Methods of Consumer Research, Styling, Merchandizing Promotion and Public Relations. First Edition, 1956. Price clipped. 2" closed tear dj flap bottom edge with very small chips to head & tail spine of same, and lightly soiled panels. Pencilled name top edge ffep with minor edgewear. Clean, tight and strong binding with no underlining, highlighting or marginalia. Black & brown cloth. Size: Large 8vo. Bookseller Inventory # 003503

Ask Seller a Question

Bibliographic Details

Title: Selling Color to People.

Publisher: University Books, New York

Publication Date: 1956

Binding: Hard Cover

Book Condition:Very Good +

Dust Jacket Condition: Very Good -

Edition: First Edition.

Store Description

~Specializing in used and rare books since 1975~

Visit Seller's Storefront

Terms of Sale:

We accept Visa and MasterCard. We also accept checks and money orders. Orders shipped immediately with credit card payment or held ten days pending arrival of check.


Shipping Terms:

Shipping costs are based on books weighing 2.2 LB, or 1 KG. If your book order is heavy or oversized, we may contact you to let you know extra shipping is required.

List this Seller's Books

Payment Methods
accepted by seller

Visa Mastercard American Express

Check Money Order Bank Draft