Speaking to Groups: Eyeball to Eyeball, by Anderson

Anderson, James D.

Published by Anderson Leadership Group Inc, 1989
ISBN 10: 092274906X / ISBN 13: 9780922749065
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May include moderately worn cover, writing, markings or slight discoloration. SKU:9780922749065-4-0-3. Bookseller Inventory #

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Synopsis: Presents a step-by-step plan to becoming a better speaker in public, with and emphasis on audience, persuasion, and delivery

From Library Journal: The authors of both these books are communications consultants, and their books are filled with advice given in their sessions with private clients. Anderson's book, hampered by an unfortunate subtitle, is filled with capital letters, phrases in boxes, charts, and lists. It is organized in a scattershot manner, with 30 chapters that seem to be arranged at random. However, Anderson does provide good suggestions on preparing and delivering a talk, and the book has an extensive bibliography and a good index. Martel's book is a revised and expanded version of his Before You Say a Word: The Executive Guide to Effective Communication (Prentice-Hall, 1983). It is simply organized into sections dealing with preparing and delivering a speech and handling media relations and other specialsituations, including testimony and introductions. As its subtitle suggests, this is directed at business executives. The media relations section will be useful, and the special situations section has a chapter on teleconferencing, a subject not found in most books of this sort. There is a brief list of recommended sources. Financially strapped libraries that already own Arch Lustberg's Winning When It Really Counts ( LJ 9/1/88), a shorter, more concise book that covers much of the same material, may not need these works. But libraries desiring a longer work that covers more situations and directed more at the business world will find the Martel book a good choice. The price is right, too.
- Rebecca Wondriska, Trinity Coll. Lib., Hartford, Ct.
Copyright 1989 Reed Business Information, Inc.

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Title: Speaking to Groups: Eyeball to Eyeball, by ...
Publisher: Anderson Leadership Group Inc
Publication Date: 1989
Binding: Paperback
Book Condition: Fair

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