Straight from the CEO: The World's Top Business Leaders Reveal Ideas That Every Manager Can Use (English and English Edition)

Published by Simon & Schuster, 1999
ISBN 10: 0684851954 / ISBN 13: 9780684851952
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Synopsis: Straight from the CEO reveals the practical, far-reaching insights of the world's top CEOs, including:
Royal Dutch/Shell's Cor Herkströter, mastermind of the most ambitious makeover among the world's energy behemoths;
British Airways' Sir Colin Marshall, the market genius who powered the carrier's celebrated turnaround;
Chase Manhattan's Walter Shipley, architect of one of the largest mergers ever to take place in the financial sector;
Monsanto's Robert B. Shapiro, who has raised the hurdle bar on growth and profitability goals, although the company is at the peak of its form;
British Aerospace's Sir Richard Evans, developer of one of Britain's biggest and boldest corporate-change management programs;
Compaq Computer's Eckhard Pfeiffer, who has transformed himself from a successful turnaround artist into a hard-driving champion of continuous corporate renewal.
Straight from the CEO is a major event, providing the rare opportunity to hear directly from the world's greatest business leaders. No ivory-tower theorizing, no speeches, no "consultant speak," these are the practical insights of leaders who every day must find ways to test and validate new ideas, implement change to improve the bottom line, and ultimately focus on the core ideas that will truly reshape their corporations. Straight from the CEO is an invaluable tool for managers at every level.

Review: Straight from the CEO: The World's Top Business Leaders Reveal Ideas That Every Manager Can Use, by William Dauphinais and Colin Price of the management consulting firm Price Waterhouse, is an accessible nuts-and-bolts examination of the way in which heads of some three dozen major corporations from around the globe look at critical matters such as motivation, creativity, customer service and revitalization. Individual chapters devoted to the reflections of top executives from powerhouses including British Airways, OshKosh B'Gosh, Pitney Bowes, and Swisscom are interspersed with sidebars that add analysis along with an overall perspective.

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Title: Straight from the CEO: The World's Top ...
Publisher: Simon & Schuster
Publication Date: 1999
Binding: Paperback
Book Condition: Good

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