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Strategic Brand Management 2nd Ed

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ISBN 10: 8120323092 / ISBN 13: 9788120323094
Published by Prentice Hall of India, 2003
Used Condition: Good
From Better World Books (Mishawaka, IN, U.S.A.)

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Shows some signs of wear, and may have some markings on the inside. Bookseller Inventory # GRP18609291

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Bibliographic Details

Title: Strategic Brand Management 2nd Ed

Publisher: Prentice Hall of India

Publication Date: 2003

Book Condition:Good

Edition: 2nd.

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Synopsis:

BUILDING, MEASURING, AND MANAGING, BRAND EQUITY. ; EASTERN ECONOMY EDITION

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